- Accessories
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- & Other Stories
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The Ordinary Seller
Subscribed 2 years, 4 months ago
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This month in skincare.
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With so many exciting things happening at The Ordinary, we wanted to find a new way to share them with you.
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<b>
Enter: The O. Newsletter.
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Every month, we’ll round up what’s new at The Ordinary—from product launches and helpful hacks to expert insights on the latest skincare science.
<br/>
<br/>
Most of all, this is our opportunity to connect with you and celebrate our shared passion for skincare.
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Curated by us, for you
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Serum Foundation Made Its Comeback.
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</h2>
<p>
<span style="color:#333333;">
Since you asked for it, we relaunched our Serum Foundation for a limited time. Its serum‑like texture offers medium coverage that resists settling into fine lines and wrinkles, for a real‑skin finish. Because your skin should look like skin.
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ICYMI: NEW FORMULATIONS
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<p>
<span style="color:#333333;">
We released our GF 15% Solution, an
<b>
age‑support serum
</b>
that helps
<b>
minimize and repair visible skin damage
</b>
. This serum regenerates the appearance of aging skin across the face and neck.
</span>
<br/>
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<p>
<span style="color:#333333;">
We launched our first essence this month:
<b>
Multi-Active Delivery Essence
</b>
. Use this during your prep step to condition the skin, bringing it into an
<b>
optimized state for ingredient delivery
</b>
by deeply hydrating.
<br/>
<br/>
Case in point, it
<b>
doubles the penetration of niacinamide in
</b>
</span>
<b>
<a data-linkto="https://" style="color:#333333;text-decoration:underline;" title="Niacinamide 10% + Zinc 1%">
<span style="color:#333333;">
Niacinamide 10% + Zinc 1%
</span>
</a>
</b>
<span style="color:#333333;">
<b>
.*
</b>
<br/>
<br/>
<span style="font-size:12px;line-height:17px;">
* In-vitro testing measured after applying Multi-Active Delivery Essence followed by Niacinamide 10% Zinc 1% vs Niacinamide 10% + Zinc 1% alone.
</span>
</span>
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<span style="color:#757575;">
<span style="background-color:#ffffff;">
SKINCARE DEBUNK OF THE MONTH
</span>
</span>
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Fact or Fiction: Hyaluronic Acid on Wet Skin.
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Contrary to skincare rumours, applying
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Hyaluronic Acid 2% + B5
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on wet or dry skin doesn’t impact its efficacy. The key to a hydrating routine? Apply a moisturizer on top of your hyaluronic acid serum.
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1 week, 5 days ago - noreply@m.theordinary.com
The O. Newsletter: First Edition.
This month in skincare. ...