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   The Texture Gap Report is LIVE 🥳
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                   The Texture Gap Report
                  </h1>
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                   <strong>
                    Underserved consumers. Sub-par and toxic products. Misinformation. Underrepresentation.
                   </strong>
                  </p>
                  <p style="font-family: 'Source Sans Pro', sans-serif; color: #000000; font-size: 20px; line-height: 165%; margin-top: 0; margin-bottom: 10px; text-align: center;">
                   The Texture Gap report presents presents the most comprehensive data-driven profile for the oft-forgotten and underrepresented Type 4 textured hair consumer.
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                   <span style="color: rgb(0, 0, 0);">
                    <strong>
                     "
                    </strong>
                    <em>
                     There has never data to support what we need, how we shop, what we do, and what our practices are. Folded into that is unconscious bias against a vast community of people who are often invisible. Data will help support and give actual information and knowledge of who we are
                    </em>
                    <strong>
                     ."
                    </strong>
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                  <h4 style="font-family: 'Inter', sans-serif; color: #000000; font-size: 16px; line-height: 137%; font-weight: bold; font-style: normal; text-decoration: none; ;margin-bottom: 6px;">
                   Tracee Ellis Ross
                  </h4>
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                   <span style="color: rgb(0, 0, 0);">
                    Actress, FOUNDER &amp; CEO, PATTERN BEAUTY
                   </span>
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                   Inside this report
                  </h1>
                  <p style="font-family: 'Source Sans Pro', sans-serif; color: #000000; font-size: 20px; line-height: 165%; margin-top: 0; margin-bottom: 0; text-align: center;">
                   Powered by the Carra Textured Hair Engine™, with over
                   <strong>
                    10 million textured hair specific data points
                   </strong>
                   , this report will spur a deep understanding into the nuances of the 'Type 4' hair consumer, from real behaviours to deepest pain points,
                   <em>
                    plus
                   </em>
                   what brands can do to create more culturally-relevant solutions.
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