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   Investors are in on functional drinks, and Kin is leading the movement. ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­
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                                   <img alt="Banner reads: The $60B Functional Beverage Opportunity. Click here to Invest Now." src="https://inboxflows.com/_/image/https%253A%252F%252Fd3k81ch9hvuctc.cloudfront.net%252Fcompany%252FMruxna%252Fimages%252F7a2c8e4a-e02f-4e28-a9d5-61e17b2c0dec.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM2s4MWNoOWh2dSIsInRpbWUiOjE3NjE4NjUyOTIuNDg1ODEyN30:1vEbe8:5sf5CmOTUn8yDxnM0gZkkeUjNy-m_c5UvBBbYCW8BwA" style="border:0; height:auto; line-height:100%; max-width:100%; outline:none; text-decoration:none; display:block; font-size:13px; width:100%" title="Banner reads: The $60B Functional Beverage Opportunity. Click here to Invest Now." width="600"/>
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                                 Hi there,
                                </span>
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                                 <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                  Not long ago, “wellness” and “happy hour” belonged to completely different worlds.
                                 </span>
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                                <div>
                                 <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                 </span>
                                 <br/>
                                 <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                  Today, those worlds have merged. A new generation is rewriting the rules of socializing, and they’re doing it without the hangover.
                                 </span>
                                </div>
                                <div>
                                 <br/>
                                 <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                  The shift is seismic:
                                 </span>
                                </div>
                                <div>
                                 <ul>
                                  <li style="color: rgb(255, 255, 255); font-size: 15px;">
                                   <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                    The functional beverage market is expected to hit
                                    <strong>
                                     $60B by 2030¹
                                    </strong>
                                    <br/>
                                    <br/>
                                   </span>
                                  </li>
                                  <li style="color: rgb(255, 255, 255); font-size: 15px;">
                                   <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                    <strong>
                                     65% of Gen Z²
                                    </strong>
                                    believes food and drink should act as medicine
                                    <br/>
                                    <br/>
                                   </span>
                                  </li>
                                  <li style="color: rgb(255, 255, 255); font-size: 15px;">
                                   <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                    Younger consumers are drinking less alcohol than any generation before them
                                   </span>
                                  </li>
                                 </ul>
                                </div>
                                <div>
                                 <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                  It’s causing investors to take notice in functional beverages. PepsiCo acquired Poppi for
                                  <strong>
                                   $1.95 billion³
                                  </strong>
                                  .
                                  <a style="color:#F5A623; text-decoration:underline">
                                   ​
                                  </a>
                                  It’s just one example showing that our category is maturing fast and consolidating around early leaders.*
                                 </span>
                                </div>
                                <div>
                                 <br/>
                                 <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                  That’s the cultural and market backdrop powering
                                  <a style="color:#F5A623; text-decoration:underline">
                                   Kin Euphorics
                                  </a>
                                  . We created the
                                  <em>
                                   first functional social tonic
                                  </em>
                                  . It sits perfectly at the intersection of two booming markets:
                                  <strong>
                                   wellness
                                  </strong>
                                  and
                                  <strong>
                                   social connection
                                  </strong>
                                  .
                                 </span>
                                </div>
                                <div>
                                 <br/>
                                 <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                  With premium placement at Target, Walmart, and Sprouts, and a loyal community fueling our organic growth, we are poised to become the defining name in intentional drinking.
                                 </span>
                                </div>
                                <div>
                                 <br/>
                                 <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                  For investors, this is a rare moment: the chance to
                                  <a style="color:#F5A623; text-decoration:underline">
                                   participate in a billion-dollar category
                                  </a>
                                  led by the company that started it.
                                 </span>
                                </div>
                                <div>
                                 <br/>
                                 <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                  I can’t wait to welcome you as part of the Kin family.
                                 </span>
                                </div>
                                <div>
                                 <br/>
                                 <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                  Sincerely,
                                 </span>
                                </div>
                                <div>
                                 <br/>
                                 <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                  Jen Batchelor
                                 </span>
                                 <br/>
                                 <span style="font-family: UNIVERSE, Tahoma, Verdana, Segoe, sans-serif; font-weight: 400; font-style: normal; font-size: 15px; color: rgb(255, 255, 255);">
                                  CEO, Kin Euphorics
                                 </span>
                                </div>
                               </div>
                              </div>
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