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  <div class="preheader" style="font-size: 1px; display: none !important;">
   Our birthday, bundled.
  </div>
  <!-- Insert &zwnj;&nbsp; hack after hidden preview text -->
  <div style="display: none; max-height: 0px; overflow: hidden;">
   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ 
‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
  </div>
  <div style="font-size:0; line-height:0;">
   <img alt="" height="1" src="https://inboxflows.com/_/image/https%253A%252F%252Fclick.weareneedy.deciem.com%252Fopen.aspx%253FMJJB5RXB4TME7EINAZ267RABD4.110054%2526d%253D110054%2526bmt%253D0/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjbGljay53ZWFyZSIsInRpbWUiOjE3NzUzMTUxMjQuMDgxNjYzOH0:1w92Yu:i2jggpZnVT-sH1qilLuV_VRiuJkFMJ_lJHUiVnsnb_U" width="1"/>
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         <!-- end of comment -->
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                    <a style="color: #000000;font-size: 13px;text-decoration: underline; padding-top: 13px; text-transform: uppercase;">
                     View in web browser
                    </a>
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                       <a data-linkto="https://" title="The Ordinary.">
                        <img alt="The Ordinary." data-assetid="252906" src="https://inboxflows.com/_/image/https%253A%252F%252Fimage.weareneedy.deciem.com%252Flib%252Ffe3615717564047b701779%252Fm%252F1%252F2f5868e1-d030-48f0-b4bf-aa665e716ed1.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZpbWFnZS53ZWFyZSIsInRpbWUiOjE3NzUzMTUxMjQuMDgyMjE1M30:1w92Yu:Exy4j73dOmDu-9IxuwjQOAX0TO2ZxuQTFj518XP1yGI" style="display: block; padding: 0px; text-align: center; height: auto; width: 100%; border: 0px;" width="640"/>
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                                <a data-linkto="https://" title="The Birthday Bundle">
                                 <img alt="We bundled bestsellers from each of these brands to create something special" data-assetid="394270" src="https://inboxflows.com/_/image/https%253A%252F%252Fimage.weareneedy.deciem.com%252Flib%252Ffe3615717564047b701779%252Fm%252F1%252Fcc994ed1-987f-4020-b0a3-7c04b59835bb.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZpbWFnZS53ZWFyZSIsInRpbWUiOjE3NzUzMTUxMjQuMDgyMzQyMX0:1w92Yu:bcUpLWI1BF_UlPg7x8Il6XaTgHWOggRPCjYiAO8t86c" style="display: block; padding: 0px; text-align: center; height: auto; width: 100%; border: 0px;" width="640"/>
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                              <tr>
                               <td valign="top">
                                <h1 class="product-header" style="text-align: left; padding: 0; line-height: 115%; margin: 0;" valign="top">
                                 Three Brands. One Birthday Bundle.
                                </h1>
                               </td>
                              </tr>
                              <tr>
                               <td height="30" style="font-size: 1px; line-height: 1px;">
                               </td>
                              </tr>
                              <tr>
                               <td style="text-align: left; padding: 0 0 12px 0;">
                                <a style="color: #000000; text-decoration: underline; font-size: 24px; -webkit-text-size-adjust: none;">
                                 <span style="color: #000000;">
                                  <u style="text-decoration: underline;">
                                   Shop The Bundle
                                  </u>
                                 </span>
                                </a>
                                <a style="color: #333333; text-decoration: none; font-size: 24px; padding-left: 6px; -webkit-text-size-adjust: none;">
                                 →
                                </a>
                               </td>
                              </tr>
                             </table>
                            </td>
                           </tr>
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                         </td>
                         <td class="responsive-td" style="width: 50%; padding-top: 3px; padding-left: 3px;" valign="top">
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                           <tr>
                            <td class="stylingblock-content-wrapper camarker-inner" style="padding: 0px 20px; ">
                             <p style="margin: 0;" valign="top">
                              To celebrate DECIEM’s birthday, we brought together
                              <b>
                               three bestselling formulations from across the DECIEM family, including The Ordinary, NIOD, and LooPha.
                              </b>
                              <br/>
                              <br/>
                              This celebratory bundle is
                              <b>
                               available for a limited time, for 50% off*.
                              </b>
                              <br/>
                             </p>
                            </td>
                           </tr>
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                       <p style="margin:0">
                        <span style="color:#757575; font-size:14px; letter-spacing:-1%;">
                         INCLUDED IN THE BIRTHDAY BUNDLE
                        </span>
                       </p>
                      </td>
                     </tr>
                    </table>
                   </td>
                  </tr>
                 </table>
                 <table cellpadding="0" cellspacing="0" class="stylingblock-content-wrapper" role="presentation" style="background-color: transparent; min-width: 100%; " width="100%">
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                             <table cellpadding="0" cellspacing="0" role="presentation" width="100%">
                              <tr>
                               <td align="center">
                                <a data-linkto="https://" title="The Birthday Bundle">
                                 <img alt="We bundled bestsellers from each of these brands to create something special." data-assetid="395319" src="https://inboxflows.com/_/image/https%253A%252F%252Fimage.weareneedy.deciem.com%252Flib%252Ffe3615717564047b701779%252Fm%252F1%252F7855c13b-0b8d-4a07-8ce7-8544f72a585a.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZpbWFnZS53ZWFyZSIsInRpbWUiOjE3NzUzMTUxMjQuMDgyNDUwNn0:1w92Yu:TkiWBGlu7bTvjKuLOewprKvsYLstbIA5uo72w11ZdCI" style="display: block; padding: 0px; text-align: center; height: auto; width: 100%; border: 0px;" width="292"/>
                                </a>
                               </td>
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                         </td>
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                             <table>
                              <tr>
                               <td class="mobile-hidden" height="16">
                               </td>
                              </tr>
                             </table>
                             <h2>
                              1. The Ordinary: Clinical Formulations with Integrity
                             </h2>
                             <p>
                              <b>
                               Multi-Peptide + HA Serum
                              </b>
                              <br/>
                              An age-supporting peptide serum that does a little bit of everything for your skin.
                             </p>
                            </td>
                           </tr>
                          </table>
                         </td>
                        </tr>
                       </table>
                      </td>
                     </tr>
                    </table>
                   </td>
                  </tr>
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                             <table cellpadding="0" cellspacing="0" role="presentation" width="100%">
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                               <td align="center">
                                <a data-linkto="https://" title="The Birthday Bundle">
                                 <img alt="We bundled bestsellers from each of these brands to create something special." data-assetid="395320" src="https://inboxflows.com/_/image/https%253A%252F%252Fimage.weareneedy.deciem.com%252Flib%252Ffe3615717564047b701779%252Fm%252F1%252Fc60e3a8b-1c23-46ea-a28a-e55258c0fa33.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZpbWFnZS53ZWFyZSIsInRpbWUiOjE3NzUzMTUxMjQuMDgyNTU1NX0:1w92Yu:YFBhkE9zUeaMisSZVmTgatDa8YxiSHDIrq5Wy945NhA" style="display: block; padding: 0px; text-align: center; height: auto; width: 100%; border: 0px;" width="292"/>
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                             <table>
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                               </td>
                              </tr>
                             </table>
                             <h2>
                              2. NIOD: Advanced Formulations in Dermal Science
                             </h2>
                             <p>
                              <b>
                               Fractionated Eye-Contour Concentrate (FECC)
                              </b>
                              <br/>
                              An age-supporting eye serum with 28 active technologies for intelligent and comprehensive benefits.
                             </p>
                            </td>
                           </tr>
                          </table>
                         </td>
                        </tr>
                       </table>
                      </td>
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                             <table cellpadding="0" cellspacing="0" role="presentation" width="100%">
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                                <a data-linkto="https://" title="The Birthday Bundle">
                                 <img alt="We bundled bestsellers from each of these brands to create something special." data-assetid="394269" src="https://inboxflows.com/_/image/https%253A%252F%252Fimage.weareneedy.deciem.com%252Flib%252Ffe3615717564047b701779%252Fm%252F1%252Fb70db9ee-a028-4ab6-afce-4dd637441dca.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZpbWFnZS53ZWFyZSIsInRpbWUiOjE3NzUzMTUxMjQuMDgyNjYwMn0:1w92Yu:-8UTQWb6q8CxTm9MJ90nvpBdbyU0db00TOPCHo5EmwI" style="display: block; padding: 0px; text-align: center; height: auto; width: 100%; border: 0px;" width="292"/>
                                </a>
                               </td>
                              </tr>
                             </table>
                            </td>
                           </tr>
                          </table>
                         </td>
                         <td class="responsive-td" style="width: 50%; padding-left: 8px;" valign="top">
                          <table cellpadding="0" cellspacing="0" class="stylingblock-content-wrapper" role="presentation" style="min-width: 100%; " width="100%">
                           <tr>
                            <td class="stylingblock-content-wrapper camarker-inner" style="padding-bottom: 10px; ">
                             <table>
                              <tr>
                               <td class="mobile-hidden" height="40">
                               </td>
                              </tr>
                             </table>
                             <h2>
                              3. LOoPHA: Scented Body Care Rituals
                             </h2>
                             <p>
                              <b>
                               Oud + Amber Hand + Body Wash
                              </b>
                              <br/>
                              A sensorial cleanse grounded in depth and warmth.
                             </p>
                            </td>
                           </tr>
                          </table>
                         </td>
                        </tr>
                       </table>
                      </td>
                     </tr>
                    </table>
                   </td>
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                    <h2 class="education-headline" style="font-family: Helvetica; font-size: 32px; font-style: normal; font-weight: 400;">
                     Three bestselling formulations. One bundle.
                     <br/>
                     Now
                     <b>
                      50% off.*
                     </b>
                    </h2>
                   </td>
                  </tr>
                 </table>
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                     /* General styles for all clients */
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            -ms-text-size-adjust: 100%;
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        /* Dark Mode Specific Styles */
        @media (prefers-color-scheme: dark) {
            .darkmode-bg {
                background-color: #000000 !important; /* Example dark background for entire email */
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            .darkmode-text {
                color: #ffffff !important;
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            /* Specific for your button's text in dark mode */
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                color: #ffffff !important; /* Change text color to white for visibility */
                border: solid 1px #ffffff !important; /* Ensure border is white in dark mode */
            }
        }

        /* Outlook-specific dark mode targeting (for apps) */
        [data-ogsc] .cta {
            color: #ffffff !important; /* Text color in dark mode */
            border: solid 1px #ffffff !important; /* Border color in dark mode */
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        [data-ogsb] .cta {
            color: #ffffff !important; /* Text color in dark mode */
            border: solid 1px #ffffff !important; /* Border color in dark mode */
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        /* If you also had a background color on the VML fillcolor, you might need to adjust it */
        /* [data-ogsc] .vml-button-fill { fillcolor="#000000" !important; } */
        /* [data-ogsb] .vml-button-fill { fillcolor="#000000" !important; } */
                    </style>
                    <div style="font-family: sans-serif; font-size: 15px; margin: 0; padding: 0; text-align: left;">
                     <a class="cta" style="font-family: sans-serif;               font-size: 16px;               margin: 0;               padding: 12px 23px;               color: #000000; /* Default text color */               font-weight: normal;               line-height: 20px;                letter-spacing: 0;                border: solid 1px #000000; /* Default border color */               border-radius: 5000px;               display: inline-block;               text-align: center;                text-transform: uppercase;                text-decoration: none;              
 white-space: nowrap;               -webkit-text-size-adjust: none;">
                      Shop The Bundle
                     </a>
                    </div>
                   </td>
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                   <td class="stylingblock-content-wrapper camarker-inner" style="padding: 0px 20px; ">
                    <p>
                     <span style="color:#929292; font-size:12px;">
                      *Valid on Birthday Bundle only. Limit 1 per customer. Limited quantities, while supplies last. Not combinable with 23% off. Not valid outside offer period. Subject to change or cancellation without notice. Expires April 30, 2026.
                      <a data-linkto="https://" style="color:#929292;text-decoration:underline;" title="See full T&amp;Cs.">
                       See full T&amp;Cs.
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                                     © DECIEM Beauty Group Inc. 2026. All rights reserved.
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                                       *Important-but-boring-bits (Terms &amp; Conditions)
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                                     <br/>
                                     All Deciem brand products (The Ordinary, NIOD and LOoPHA) are offered at a 23% discount (the “Abnormal Birthday Promotion”) during the following period (the “Abnormal Birthday Promotion Period”):
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                                      on theordinary.com, niod.com and loopha.com from April 1, 2026, at 12:00am EST (2:00pm AEST, 1:00pm HKT, 4:00am GMT, 5:00pm NZST), to April 30, 2026, at 11:59pm EST (1:59pm+1 AEST, 12:59pm+1 HKT, 3:59am+1 GMT, 4:59pm+1 NZST).
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                                      In all standalone DECIEM stores from April 1, 2026 to April 30, 2026 during local operating hours. The Abnormal Birthday Promotion will not be available at Deciem/The Ordinary branded counters located within our retail partners’ stores.
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                                   <div class="terms-address" style="font-size: 10px; color: rgb(132, 132, 132);">
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                                     During the Abnormal Birthday Promotion Period, each customer (cardholder, household) will be limited to 5 units per product (i.e. SKU) at the discounted price and 5 units per product at regular price, and limited to a total of 30 units total per order at the promotional price. The promotion does not apply to gift cards (the “Promotional Limits”). Additional limits may apply for overlapping promotions during the Abnormal Birthday Promotion Period. Any products purchased in excess of the Promotional Limits may be purchased at their original price. The Abnormal Birthday Promotion is not combinable with any other offer unless specified in that offer and any other promotion DECIEM may determine at its discretion. Abnormal Birthday Promotion discount
 will be automatically applied at checkout.
                                     <br/>
                                     <br/>
                                     The Abnormal Birthday Promotion is not combinable with any other offer unless specified in that offer and any other promotion DECIEM may determine at its discretion. Abnormal Birthday Promotion discount will be automatically applied at checkout. The Abnormal Birthday Bundle promotion (the “Bundle Promotion”) is available from April 01, 2026 to April 30, 2026 at standalone DECIEM/The Ordinary stores during store hours, while supplies last (the “Bundle Promotion Period”). Bundle Promotion will be applied automatically at checkout. Customers who purchase one (1) The Ordinary Multi-Peptide + HA Serum (30ml), one (1) Loopha Oud + Amber Hand + Body Powder Wash (60g) and one (1) NOID Fractionated Eye-Contour Concentrate (15ml) (together, the “Birthday
 Bundle”) will receive 50% off the Birthday Bundle. For greater certainty, the 50% discount will only apply to the Birthday Bundle products. Limit of one (1) Birthday Bundle discount per customer. The Bundle Promotion is subject to stock availability. If Birthday Bundle products run out prior to the end of the Bundle Promotion Period, then this Bundle Promotion ends. In the event one or two of the Birthday Bundle products is no longer available, you may purchase the remaining available item(s) in the Birthday Bundle at 50% off. Birthday Bundle Promotion is not combinable with the 23% off Abnormal Birthday Promotion, but is combinable with any gift with purchase offer.
                                     <br/>
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                                     Offer excludes applicable taxes, brokerage, duties and custom fees, shipping and delivery charges, gift cards, and other items not discountable or excluded by law. Offer applies to available products and stock at the time of purchase, no rainchecks or price adjustments. Offer is not valid on purchases outside of the stated promotion period, is non-transferable and there is no cash value or alternatives. DECIEM reserves the right, without prior notice, to (i) discontinue this offer/promotion at any time; (ii) cancel or refuse any individual's benefit from it, including, without limitation, individuals creating multiple user accounts; (iii) amend these terms and conditions; and (iv) limit the number of promotional redemptions. Except as otherwise set out herein, all purchases are
 subject to DECIEM’s standard Terms and Conditions (which can be found at
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                                     ) and Shipping + Delivery Terms (which can be found at https://theordinary.com/faq.html#shipping_delivery) which are expressly incorporated herein by reference. Any returned items will be refunded to the original method of payment used at checkout, at the price paid and subject to our Return Policy found at
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                                     TheOrdinary.com
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                                      1​5 Fr​aser Ave​nue, Tor​onto, On​tario, Ca​na​da M6K 1Y7
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                                      © DECIEM Beauty Group Inc. 2026. All rights reserved.
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                                       Privacy
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                                      <u>
                                       <b>
                                        *Important-but-boring-bits (Terms &amp; Conditions)
                                       </b>
                                      </u>
                                      <br/>
                                      All Deciem brand products (The Ordinary, NIOD and LOoPHA) are offered at a 23% discount (the “Abnormal Birthday Promotion”) during the following period (the “Abnormal Birthday Promotion Period”):
                                     </span>
                                    </p>
                                    <ul>
                                     <li class="terms-address" style="font-size: 10px; color: rgb(132, 132, 132);">
                                      <span style="color:#757575;">
                                       on theordinary.com, niod.com and loopha.com from April 1, 2026, at 12:00am EST (2:00pm AEST, 1:00pm HKT, 4:00am GMT, 5:00pm NZST), to April 30, 2026, at 11:59pm EST (1:59pm+1 AEST, 12:59pm+1 HKT, 3:59am+1 GMT, 4:59pm+1 NZST).
                                      </span>
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                                     <li class="terms-address" style="font-size: 10px; color: rgb(132, 132, 132);">
                                      <span style="color:#757575;">
                                       In all standalone DECIEM stores from April 1, 2026 to April 30, 2026 during local operating hours. The Abnormal Birthday Promotion will not be available at Deciem/The Ordinary branded counters located within our retail partners’ stores.
                                      </span>
                                     </li>
                                    </ul>
                                    <div class="terms-address" style="font-size: 10px; color: rgb(132, 132, 132);">
                                     <span style="color:#757575;">
                                      During the Abnormal Birthday Promotion Period, each customer (cardholder, household) will be limited to 5 units per product (i.e. SKU) at the discounted price and 5 units per product at regular price, and limited to a total of 30 units total per order at the promotional price. The promotion does not apply to gift cards (the “Promotional Limits”). Additional limits may apply for overlapping promotions during the Abnormal Birthday Promotion Period. Any products purchased in excess of the Promotional Limits may be purchased at their original price. The Abnormal Birthday Promotion is not combinable with any other offer unless specified in that offer and any other promotion DECIEM may determine at its discretion. Abnormal Birthday Promotion discount
 will be automatically applied at checkout.
                                      <br/>
                                      <br/>
                                      The Abnormal Birthday Promotion is not combinable with any other offer unless specified in that offer and any other promotion DECIEM may determine at its discretion. Abnormal Birthday Promotion discount will be automatically applied at checkout. The Abnormal Birthday Bundle promotion (the “Bundle Promotion”) is available from April 01, 2026 to April 30, 2026 at standalone DECIEM/The Ordinary stores during store hours, while supplies last (the “Bundle Promotion Period”). Bundle Promotion will be applied automatically at checkout. Customers who purchase one (1) The Ordinary Multi-Peptide + HA Serum (30ml), one (1) Loopha Oud + Amber Hand + Body Powder Wash (60g) and one (1) NOID Fractionated Eye-Contour Concentrate (15ml) (together, the “Birthday
 Bundle”) will receive 50% off the Birthday Bundle. For greater certainty, the 50% discount will only apply to the Birthday Bundle products. Limit of one (1) Birthday Bundle discount per customer. The Bundle Promotion is subject to stock availability. If Birthday Bundle products run out prior to the end of the Bundle Promotion Period, then this Bundle Promotion ends. In the event one or two of the Birthday Bundle products is no longer available, you may purchase the remaining available item(s) in the Birthday Bundle at 50% off. Birthday Bundle Promotion is not combinable with the 23% off Abnormal Birthday Promotion, but is combinable with any gift with purchase offer.
                                      <br/>
                                      <br/>
                                      Offer excludes applicable taxes, brokerage, duties and custom fees, shipping and delivery charges, gift cards, and other items not discountable or excluded by law. Offer applies to available products and stock at the time of purchase, no rainchecks or price adjustments. Offer is not valid on purchases outside of the stated promotion period, is non-transferable and there is no cash value or alternatives. DECIEM reserves the right, without prior notice, to (i) discontinue this offer/promotion at any time; (ii) cancel or refuse any individual's benefit from it, including, without limitation, individuals creating multiple user accounts; (iii) amend these terms and conditions; and (iv) limit the number of promotional redemptions. Except as otherwise set out herein, all purchases are
 subject to DECIEM’s standard Terms and Conditions (which can be found at
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                                      <span style="color:#757575;">
                                       https://deciem.com/terms.html
                                      </span>
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                                     <span style="color:#757575;">
                                      ) and Shipping + Delivery Terms (which can be found at https://theordinary.com/faq.html#shipping_delivery) which are expressly incorporated herein by reference. Any returned items will be refunded to the original method of payment used at checkout, at the price paid and subject to our Return Policy found at
                                     </span>
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