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   🎤  ISO karaoke buddies
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   Plus: A laundry innovation, the country’s first ski destination, and more.  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­
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                  Not that you needed another reason to avoid Antarctica’s icy waters, but here’s one anyway: A 10-plus-foot-long shark was caught on camera for the first time traversing the depths of the Antarctic Ocean. At 1,608 feet deep (with water temps near-freezing at ~34 degrees Fahrenheit), researchers previously thought sharks would avoid such extreme conditions. Sad to see other members of the animal kingdom also clock into hostile work environments.
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                <img align="middle" alt="Several tiles, depicting various elements on the periodic table, emerging from a heap of old computers." class="stretch-on-mobile" src="https://inboxflows.com/_/image/https%253A%252F%252F20627419.fs1.hubspotusercontent-na1.net%252Fhub%252F20627419%252Fhubfs%252FSUPRA-1.gif%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253DSUPRA-1.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkYyMDYyNzQxOS5mcyIsInRpbWUiOjE3NzE1ODM4MjkuMDM3MTY0N30:1vtNsj:R5t1EaiSG1d2Q8I258Y8phQIVKL7fSHmYNr4R6JQZKQ" style="outline:none; text-decoration:none; max-width:100%; font-size:16px" width="560"/>
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              </tr>
             </tbody>
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           </div>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17574389236785" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17574389236785_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 style="margin:0; font-size:18px; line-height:150%">
                  <span style="font-size: 22px;">
                   A startup emerges to mine e-waste for elements
                  </span>
                  <br/>
                  <br/>
                 </h2>
                 <p style="line-height:150%">
                  ❌
                  <span style="font-weight: bold;">
                   The problem:
                  </span>
                  The US relies on imports for minerals like gallium and scandium, key ingredients used to make semiconductors.
                  <br/>
                  <br/>
                 </p>
                 <p style="line-height:150%">
                  💡
                  <span style="font-weight: bold;">
                   The pitch:
                  </span>
                  <a data-hs-link-id="0" data-hs-link-id-v2="MpwP3Y8N" style="color:#192733" target="_blank">
                   SUPRA
                  </a>
                  Elemental Recovery Inc. is building 3D-printed cartridges that act like molecular sponges, extracting rare elements from electronic waste and mine tailings. The cube-shaped cartridges
                  <a data-hs-link-id="0" data-hs-link-id-v2="fqW7++ZG" style="color:#192733" target="_blank">
                   contain
                  </a>
                  receptors that bind to specific elements — gallium and scandium, for now — and can be resized, reshaped, and theoretically tuned to capture nearly any element.
                  <br/>
                  <br/>
                 </p>
                 <p style="line-height:150%">
                  🚀
                  <span style="font-weight: bold;">
                   The outlook:
                  </span>
                  The startup launched with 11 scientists from three university labs and $2m in funding. Next up: conquering the rest of the periodic table and capturing elements needed to
                  <a data-hs-link-id="0" data-hs-link-id-v2="x7swZL/n" style="color:#192733" target="_blank">
                   manufacture
                  </a>
                  everything from batteries and magnets to electronics.
                  <span style="font-size: 12px; color: #000000;">
                  </span>
                  <br/>
                  <br/>
                 </p>
                 <p style="line-height:150%">
                  <span style="font-size: 12px; color: #000000;">
                  </span>
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
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            <tbody>
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                <table border="0" cellpadding="0" cellspacing="0" role="none" style="vertical-align:top" width="100%">
                 <tbody>
                  <tr>
                   <td align="center" style="font-family:Lato, Tahoma, sans-serif; color:#192733; font-size:0; word-break:break-word">
                    <p style="font-size:1px;border-top:4px solid #eaf0f6;width:100%;margin:0 auto;">
                    </p>
                    <!--[if mso]>
        <table role="none" align="center" border="0" cellpadding="0" cellspacing="0" style="font-size:1px;border-top:4px solid #eaf0f6;width:560px;">
          <tr>
            <td style="height:0;line-height:0">&nbsp;</td>
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        </table>
      <![endif]-->
                   </td>
                  </tr>
                 </tbody>
                </table>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17357724672301" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17357724672301_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 style="margin:0; font-size:13px; line-height:150%">
                  <span style="color: #bf2434;">
                   NEWS FLASH
                  </span>
                 </h2>
                 <p style="line-height:115%">
                 </p>
                 <ul style="line-height:150%">
                  <li>
                   <p style="line-height:150%">
                    <span style="font-weight: bold;">
                     Here’s a task you shouldn’t offload to AI:
                    </span>
                    Cybersecurity firm Irregular
                    <a data-hs-link-id="0" data-hs-link-id-v2="6dvxpAzO" style="color:#192733" target="_blank">
                     found
                    </a>
                    that AI-generated passwords may
                    <span style="font-style: italic;">
                     seem
                    </span>
                    strong, but are actually easy to guess. LLMs often repeat themselves, and thus spit out similar passwords with recognizable patterns that are weak against brute-force attacks.
                   </p>
                   <p style="line-height:115%">
                   </p>
                  </li>
                  <li>
                   <p style="line-height:150%">
                    <span style="font-weight: bold;">
                     New DMs to slide into:
                    </span>
                    Startup Germ Network’s end-to-end encrypted messenger is now
                    <a data-hs-link-id="0" data-hs-link-id-v2="R8NUowYJ" style="color:#192733" target="_blank">
                     available
                    </a>
                    within Bluesky, a move,
                    <span style="font-style: italic;">
                     TechCrunch
                    </span>
                    noted, that exemplifies how a decentralized platform like Bluesky differs from Big Tech. Germ saw its daily active users increase 5x following the announcement.
                    <br/>
                    <br/>
                   </p>
                  </li>
                  <li>
                   <p style="line-height:150%">
                    <span style="font-weight: bold;">
                     A secondhand app bought secondhand:
                    </span>
                    Etsy will offload Depop, the popular used-clothing marketplace it bought in 2021 for
                    <a data-hs-link-id="0" data-hs-link-id-v2="ZIVrxBE3" style="color:#192733" target="_blank">
                     $1.6B
                    </a>
                    , to eBay for $1.2B so it can focus on its core business. Meanwhile, eBay CEO Jamie Iannone said the acquisition will attract more young women, an “underrepresented demographic" for the platform.
                    <br/>
                    <br/>
                   </p>
                  </li>
                  <li>
                   <p style="line-height:150%">
                    <span style="font-weight: bold;">
                     This town ain’t big enough:
                    </span>
                    Nevada is suing Kalshi,
                    <a data-hs-link-id="0" data-hs-link-id-v2="mnUruwjh" style="color:#192733" target="_blank">
                     alleging
                    </a>
                    that the prediction market platform is breaking state law by operating a sports gambling market without a proper license and serving bettors under 21. Kalshi has exploded in popularity. While Nevada’s gambling ops saw less business this Super Bowl compared to last year, Kalshi saw a 27x increase.
                    <br/>
                    <br/>
                   </p>
                  </li>
                 </ul>
                 <p style="line-height:150%">
                  <span style="font-size: 12px; color: #000000;">
                  </span>
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_17715190799426" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#ffeeeb" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#ffeeeb">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#ffeeeb">
      <tr style="background-color:#ffeeeb;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:600px;">
<![endif]-->
          <!--[if gte mso 9]>
  <table role="presentation" width="600" cellpadding="0" cellspacing="0" style="width:600px">
<![endif]-->
          <div class="hse-column hse-size-12" id="column-1771519079942-0">
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:20px 20px 10px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17715190799422" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17715190799422_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 style="margin:0; font-size:13px; line-height:115%">
                  <span style="color: #bf2434;">
                   GOT PLANS THIS WEEKEND?
                  </span>
                 </h2>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17715190799423" style="color: inherit; font-size: inherit; line-height: inherit;">
            <table cellpadding="0" cellspacing="0" class="hse-image-wrapper" role="presentation" width="100%">
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               <td align="center" class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; color:#192733; word-break:break-word; text-align:center; padding:10px 20px; font-size:0px" valign="top">
                <a data-hs-link-id="0" data-hs-link-id-v2="Z2VEmjVk" style="color:#00a4bd" target="_blank">
                 <img align="middle" alt="Vibe-Code-An-App-This-Weekend" src="https://inboxflows.com/_/image/https%253A%252F%252F20627419.fs1.hubspotusercontent-na1.net%252Fhub%252F20627419%252Fhubfs%252FVibe-Code-An-App-This-Weekend.png%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253DVibe-Code-An-App-This-Weekend.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkYyMDYyNzQxOS5mcyIsInRpbWUiOjE3NzE1ODM4MjkuMDM3Mjk5Nn0:1vtNsj:W77-TaNtlFLA5SLMT5z6qEVe3yHOka436Jwh0RT2i7w" style="outline:none; text-decoration:none; border:none; max-width:100%; font-size:16px" width="560"/>
                </a>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17715190799424" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17715190799424_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <p style="line-height:150%; font-weight:bold; font-size:20px">
                  <span style="font-size: 22px;">
                   You, the architect. AI, the builder.
                  </span>
                 </p>
                 <h2 style="margin:0; font-size:18px; line-height:150%">
                 </h2>
                 <p style="line-height:150%">
                  We’d like you to get rich, travel the world, buy your first home (another if you’re some kind of overachiever).
                 </p>
                 <h2 style="margin:0; font-size:18px; line-height:150%">
                 </h2>
                 <p style="line-height:150%">
                  And the top-trending blueprint isn’t too complex:
                  <a data-hs-link-id="1" data-hs-link-id-v2="nukRODiF" style="color:#192733" target="_blank">
                   Build AI apps
                  </a>
                  that solve niche problems, and ship fast with pre-built prompts on Lovable or Bolt.
                 </p>
                 <h2 style="margin:0; font-size:18px; line-height:150%">
                 </h2>
                 <p style="line-height:150%; font-weight:bold">
                  Get it done by Monday:
                 </p>
                 <ul style="line-height:115%">
                  <li aria-level="1" style="line-height: 150%;">
                   <strong>
                    YouTube learning group:
                   </strong>
                   Turn hours of watch-time into actionable skills.
                  </li>
                  <li aria-level="1" style="line-height: 150%;">
                   <strong>
                    Study group SOS:
                   </strong>
                   Find partners for specific classes fast.
                  </li>
                  <li aria-level="1" style="line-height: 150%;">
                   <strong>
                    Smart recipe ingredient swapper:
                   </strong>
                   Gluten allergy? Keto-friendly? Hate kale? Substitute foods.
                  </li>
                  <li aria-level="1" style="line-height: 150%;">
                   <strong>
                    Micro-influencer matcher:
                   </strong>
                   Explore 500- to 5k-follower creators in your area who understand your users.
                  </li>
                  <li aria-level="1" style="line-height: 150%;">
                   <strong>
                    Rare houseplant care:
                   </strong>
                   How to feed exotic plant pets.
                   <br/>
                   <br/>
                  </li>
                 </ul>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:20px 20px 30px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17715190799425" style="color: inherit; font-size: inherit; line-height: inherit;">
                <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-collapse:separate!important">
                 <tbody>
                  <tr>
                   <td align="center" bgcolor="#bF2434" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; border-radius:8px; cursor:auto; background-color:#bF2434; mso-padding-alt:12px 18px" valign="middle">
                    <a data-hs-link-id="2" data-hs-link-id-v2="r0sDCxgJ" style="color:#00a4bd; font-size:15px; font-family:Lato,Tahoma,sans-serif; Margin:0; text-transform:none; text-decoration:none; padding:12px 18px; display:block" target="_blank">
                     <strong style="color:#ffffff;font-weight:bold;text-decoration:none;font-style:normal;">
                      Build AI apps
                     </strong>
                    </a>
                   </td>
                  </tr>
                 </tbody>
                </table>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section hse-section-last" id="section-2" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#ffffff" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#ffffff">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#ffffff">
      <tr style="background-color:#ffffff;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:600px;">
<![endif]-->
          <!--[if gte mso 9]>
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<![endif]-->
          <div class="hse-column hse-size-12" id="column-2-0">
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:15px 20px 10px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module-2-0-0" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module-2-0-0_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 style="margin:0; font-size:13px; line-height:115%">
                 </h2>
                 <h2 style="margin:0; font-size:13px; line-height:115%">
                  <span style="color: #bf2434; font-family: Lato, Tahoma, sans-serif;">
                   THE BIG IDEA
                  </span>
                 </h2>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
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                <a data-hs-link-id="0" data-hs-link-id-v2="97oGvrCZ" style="color:#00a4bd" target="_blank">
                 <img align="middle" alt="A fluffy brown dog looks at the camera. Next to it, a hand holds a remote control. In the background is a TV, the screen displaying a selection of music albums. " src="https://inboxflows.com/_/image/https%253A%252F%252F20627419.fs1.hubspotusercontent-na1.net%252Fhub%252F20627419%252Fhubfs%252Fdog-music.png%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253Ddog-music.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkYyMDYyNzQxOS5mcyIsInRpbWUiOjE3NzE1ODM4MjkuMDM3NDExfQ:1vtNsj:Rh3Nwa8YHgJejNA7rHQUd4z5GqoCnElgl-IpjJ7vaTU" style="outline:none; text-decoration:none; border:none; max-width:100%; font-size:16px" width="560"/>
                </a>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
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              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17507867493761" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17507867493761_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <ul style="line-height:150%">
                 </ul>
                 <ul style="line-height:150%">
                 </ul>
                 <p style="line-height:150%; font-weight:bold; font-size:22px">
                  Sit, stay, stream: TV for dogs is fetching big audiences
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  Dogs and cats have long been darlings of the internet. But after decades of playing the stars of myriad silly/goofy/cute videos, many of our beloved fur babies are stepping out from in front of the camera and sitting pretty in front of screens.
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  Relax, there are still plenty of cute animal videos littering the internet — but, now, there’s also a growing stream of content being made specifically
                  <span style="font-style: italic;">
                   for
                  </span>
                  them,
                  <a data-hs-link-id="0" data-hs-link-id-v2="AEnu8vB6" style="color:#192733" target="_blank">
                   per
                  </a>
                  <span style="font-style: italic;">
                   The New York Times
                  </span>
                  .
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%; font-weight:bold; font-size:18px">
                  A new breed of couch pet-atos
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  On YouTube, numerous hourslong videos of squeaky toys, close-up birds and squirrels, and playing puppies have garnered millions of views, presumably all from this new demographic of four-legged viewers.
                 </p>
                 <ul style="line-height:150%">
                  <li aria-level="1">
                   One video of an animated mouse from TV BINI, a YouTube channel for dogs and cats, has amassed
                   <a data-hs-link-id="0" data-hs-link-id-v2="pyjq+URo" style="color:#192733" target="_blank">
                    152m+
                   </a>
                   views.
                  </li>
                 </ul>
                 <p style="line-height:150%">
                  Streaming service DogTV, which provides a variety of “scientifically designed” canine content, offers users access to premium videos for $9.99/month or free content through a
                  <a data-hs-link-id="0" data-hs-link-id-v2="wPyCfQnj" style="color:#192733" target="_blank">
                   new
                  </a>
                  ad-supported tier (how effective those ads are is less clear…).
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  Meanwhile, Roku offers apps like “Relax My Cat” and “Happy Dog TV.”
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%; font-weight:bold; font-size:18px">
                  OK, but why?
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  Interest in the genre, which has been promoted as a way to help soothe and stimulate anxious and bored pets, has surged in the years since the pandemic, when ~23m households adopted pets, as many owners have been forced to return to the office and leave their separation-anxiety-riddled pups home alone.
                 </p>
                 <ul style="line-height:150%">
                  <li aria-level="1">
                   DogTV, which launched in 2012, added
                   <a data-hs-link-id="0" data-hs-link-id-v2="gB5j/ZzD" style="color:#192733" target="_blank">
                    ~388k
                   </a>
                   subscribers between mid-2020 and late 2023.
                  </li>
                 </ul>
                 <p style="line-height:150%">
                  The concept sounds a bit ridiculous, until you remember that most Americans consider their pets
                  <a data-hs-link-id="0" data-hs-link-id-v2="VPR/0aE7" style="color:#192733" target="_blank">
                   family
                  </a>
                  , and average US pet spending hit an estimated
                  <a data-hs-link-id="0" data-hs-link-id-v2="WAD/c4PR" style="color:#192733" target="_blank">
                   $157B
                  </a>
                  in 2025.
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  Plus, other pet-entertainment businesses and trends, like
                  <a data-hs-link-id="0" data-hs-link-id-v2="AOYEHuwZ" style="color:#192733" target="_blank">
                   music for pets
                  </a>
                  and
                  <a data-hs-link-id="0" data-hs-link-id-v2="Y+Xr6hzZ" style="color:#192733" target="_blank">
                   dog-friendly movie screenings
                  </a>
                  , have also emerged in recent years.
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%; font-weight:bold; font-size:18px">
                  So what’s next, dog remotes?
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  The idea doesn’t actually seem too far-fetched, if you ask
                  <em>
                   NYT
                  </em>
                  ’s Emily Anthes.
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  Especially when considering that animal-centered tech, with interfaces designed specifically for their use, already exists.
                 </p>
                 <ul style="line-height:150%">
                  <li aria-level="1">
                   UK-based Joipaw makes
                   <a data-hs-link-id="0" data-hs-link-id-v2="7hbvnTBo" style="color:#192733" target="_blank">
                    video games
                   </a>
                   meant to help aging dogs stay sharp. Using a saliva-resistant touchscreen, dogs can boop the console to play games like whack-a-mole and receive treats when they win.
                   <br/>
                   <br/>
                  </li>
                  <li aria-level="1">
                   The “
                   <a data-hs-link-id="0" data-hs-link-id-v2="pyKilYZE" style="color:#192733" target="_blank">
                    DogPhone
                   </a>
                   ” by animal-computer interaction researcher Ilyena Hirskyj-Douglas lets dogs autonomously videocall their owner by approaching the sensor-embedded device.
                   <br/>
                   <br/>
                  </li>
                 </ul>
                 <p align="right" style="line-height:150%; text-align:right">
                  <a data-hs-link-id="0" data-hs-link-id-v2="wW9hCavg" rel="noopener" style="color:#192733; text-decoration:none" target="_blank">
                   🔗
                  </a>
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17704008690271" style="color: inherit; font-size: inherit; line-height: inherit;">
                <table border="0" cellpadding="0" cellspacing="0" role="none" style="vertical-align:top" width="100%">
                 <tbody>
                  <tr>
                   <td align="center" style="font-family:Lato, Tahoma, sans-serif; color:#192733; font-size:0; word-break:break-word">
                    <p style="font-size:1px;border-top:4px solid #eaf0f6;width:100%;margin:0 auto;">
                    </p>
                    <!--[if mso]>
        <table role="none" align="center" border="0" cellpadding="0" cellspacing="0" style="font-size:1px;border-top:4px solid #eaf0f6;width:560px;">
          <tr>
            <td style="height:0;line-height:0">&nbsp;</td>
          </tr>
        </table>
      <![endif]-->
                   </td>
                  </tr>
                 </tbody>
                </table>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17357735453792" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17357735453792_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 style="margin:0; font-size:13px; line-height:150%">
                  <span style="color: #bf2434;">
                   HIGHLY RECOMMENDED
                   <br/>
                  </span>
                 </h2>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  <span style="font-weight: bold;">
                   Can you scale to $1m in revenue in 12 months?
                  </span>
                  Beehiiv’s CEO thinks so — because he did it.
                  <a data-hs-link-id="0" data-hs-link-id-v2="xwvHANe/" style="color:#192733" target="_blank">
                   Here’s how
                  </a>
                  .
                 </p>
                 <p style="line-height:150%">
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17598022886831" style="color: inherit; font-size: inherit; line-height: inherit;">
                <table border="0" cellpadding="0" cellspacing="0" role="none" style="vertical-align:top" width="100%">
                 <tbody>
                  <tr>
                   <td align="center" style="font-family:Lato, Tahoma, sans-serif; color:#192733; font-size:0; word-break:break-word">
                    <p style="font-size:1px;border-top:4px solid #eaf0f6;width:100%;margin:0 auto;">
                    </p>
                    <!--[if mso]>
        <table role="none" align="center" border="0" cellpadding="0" cellspacing="0" style="font-size:1px;border-top:4px solid #eaf0f6;width:560px;">
          <tr>
            <td style="height:0;line-height:0">&nbsp;</td>
          </tr>
        </table>
      <![endif]-->
                   </td>
                  </tr>
                 </tbody>
                </table>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module-2-0-6" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module-2-0-6_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 style="margin:0; font-size:13px; line-height:115%">
                  <span style="font-family: Lato, Tahoma, sans-serif; color: #bf2434;">
                   NEWSWORTHY NUMBER
                  </span>
                 </h2>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module-2-0-7" style="color: inherit; font-size: inherit; line-height: inherit;">
            <table cellpadding="0" cellspacing="0" class="hse-image-wrapper" role="presentation" width="100%">
             <tbody>
              <tr>
               <td align="left" class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; color:#192733; word-break:break-word; text-align:left; padding:10px 20px; font-size:0px" valign="top">
                <img align="middle" alt="50" src="https://inboxflows.com/_/image/https%253A%252F%252F20627419.fs1.hubspotusercontent-na1.net%252Fhub%252F20627419%252Fhubfs%252F50.png%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253D50.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkYyMDYyNzQxOS5mcyIsInRpbWUiOjE3NzE1ODM4MjkuMDM3NTIxOH0:1vtNsj:lFxATSQhBe_4dDAoTIA7h3I6upfmfew9UNTVoNfb4_M" style="outline:none; text-decoration:none; max-width:100%; font-size:16px" width="560"/>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:15px 20px 10px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module-2-0-8" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module-2-0-8_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <p style="line-height:150%">
                  Patents held by Tide parent company Procter &amp; Gamble for the brand’s newest offering, Tide evo, “a dry, tile-based alternative to liquids and pods,”
                  <a data-hs-link-id="0" data-hs-link-id-v2="ixOIAW5H" style="color:#192733" target="_blank">
                   per
                  </a>
                  <span style="font-style: italic;">
                   Axios
                  </span>
                  , which called it one of the biggest laundry-care innovations in over a decade. The tiles took 10 years and 15 PhD-level scientists to make, according to
                  <span style="font-style: italic;">
                   Fast Company
                  </span>
                  , and are
                  <a data-hs-link-id="0" data-hs-link-id-v2="pALa0wMK" style="color:#192733" target="_blank">
                   designed
                  </a>
                  to engage the senses: they’re visually appealing, safe to touch and smell, and packed in recycled boxes that close with an audible click — just don’t eat them.
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  That might seem like a given but, recounting the “Tide Pod challenge” in 2018 when multiple people were hospitalized for eating the colorful capsules, it (perplexingly) must be said.
                  <br/>
                  <br/>
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17707449530271" style="color: inherit; font-size: inherit; line-height: inherit;">
                <table border="0" cellpadding="0" cellspacing="0" role="none" style="vertical-align:top" width="100%">
                 <tbody>
                  <tr>
                   <td align="center" style="font-family:Lato, Tahoma, sans-serif; color:#192733; font-size:0; word-break:break-word">
                    <p style="font-size:1px;border-top:4px solid #eaf0f6;width:100%;margin:0 auto;">
                    </p>
                    <!--[if mso]>
        <table role="none" align="center" border="0" cellpadding="0" cellspacing="0" style="font-size:1px;border-top:4px solid #eaf0f6;width:560px;">
          <tr>
            <td style="height:0;line-height:0">&nbsp;</td>
          </tr>
        </table>
      <![endif]-->
                   </td>
                  </tr>
                 </tbody>
                </table>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17707449551452" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17707449551452_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 style="margin:0; font-size:13px; line-height:115%">
                  <span style="font-family: Lato, Tahoma, sans-serif; color: #bf2434;">
                   AROUND THE WEB
                  </span>
                 </h2>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17707449630313" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17707449630313_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <p style="line-height:150%">
                  📅
                  <span style="font-weight: bold;">
                   On this day:
                  </span>
                  In 1985, Ireland’s government
                  <a data-hs-link-id="0" data-hs-link-id-v2="0e4BXGeC" style="color:#192733" target="_blank">
                   voted
                  </a>
                  to allow the sale of contraceptives for the first time, against the wishes of the Catholic Church.
                  <br/>
                  <br/>
                 </p>
                 <p style="line-height:150%">
                  ⛷️
                  <span style="font-weight: bold;">
                   That’s interesting:
                  </span>
                  The
                  <a data-hs-link-id="0" data-hs-link-id-v2="EZyHeLn2" style="color:#192733" target="_blank">
                   history
                  </a>
                  of Sun Valley, Idaho, the first ski destination in the US.
                  <br/>
                  <br/>
                  🗞️
                  <span style="font-weight: bold;">
                   Newsletter:
                  </span>
                  Think your opinions are spot on?
                  <a data-hs-link-id="0" data-hs-link-id-v2="ZdQw7BVL" style="color:#192733; font-style:italic" target="_blank">
                   Poll of the Day
                  </a>
                  <span style="font-style: italic;">
                  </span>
                  turns your hot takes into data.
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  😡
                  <span style="font-weight: bold;">
                   Game:
                  </span>
                  A
                  <a data-hs-link-id="0" data-hs-link-id-v2="27aTx9pH" style="color:#192733" target="_blank">
                   corporate nightmare
                  </a>
                  .
                 </p>
                 <p style="line-height:150%">
                  <br/>
                  ❄️
                  <span style="font-weight: bold;">
                   Aww:
                  </span>
                  Baby’s first
                  <a data-hs-link-id="0" data-hs-link-id-v2="R4b9Sthz" style="color:#192733" target="_blank">
                   snow
                  </a>
                  .
                 </p>
                 <p style="line-height:150%">
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17381948264292" style="color: inherit; font-size: inherit; line-height: inherit;">
                <table border="0" cellpadding="0" cellspacing="0" role="none" style="vertical-align:top" width="100%">
                 <tbody>
                  <tr>
                   <td align="center" style="font-family:Lato, Tahoma, sans-serif; color:#192733; font-size:0; word-break:break-word">
                    <p style="font-size:1px;border-top:4px solid #eaf0f6;width:100%;margin:0 auto;">
                    </p>
                    <!--[if mso]>
        <table role="none" align="center" border="0" cellpadding="0" cellspacing="0" style="font-size:1px;border-top:4px solid #eaf0f6;width:560px;">
          <tr>
            <td style="height:0;line-height:0">&nbsp;</td>
          </tr>
        </table>
      <![endif]-->
                   </td>
                  </tr>
                 </tbody>
                </table>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module-2-0-21" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module-2-0-21_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <p style="line-height:150%">
                  <span style="font-size: 13px; font-weight: bold; color: #bf2434;">
                   SHOWER THOUGHT
                   <br/>
                   <br/>
                  </span>
                 </p>
                 <p style="line-height:150%">
                  <em>
                   There must be many people who ask an LLM to rephrase the text they've written so it sounds less LLM-like.
                  </em>
                  <span style="font-size: 13px; font-weight: bold; color: #bf2434;">
                   <span style="color: #192733;">
                    <span style="font-size: 9px;">
                     <a data-hs-link-id="0" data-hs-link-id-v2="7oeowGGx" rel="noopener" style="color:#192733" target="_blank">
                      SOURCE
                     </a>
                     <br/>
                     <br/>
                    </span>
                   </span>
                  </span>
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:0px 20px">
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                <table border="0" cellpadding="0" cellspacing="0" role="none" style="vertical-align:top" width="100%">
                 <tbody>
                  <tr>
                   <td align="center" style="font-family:Lato, Tahoma, sans-serif; color:#192733; font-size:0; word-break:break-word">
                    <p style="font-size:1px;border-top:4px solid #eaf0f6;width:100%;margin:0 auto;">
                    </p>
                    <!--[if mso]>
        <table role="none" align="center" border="0" cellpadding="0" cellspacing="0" style="font-size:1px;border-top:4px solid #eaf0f6;width:560px;">
          <tr>
            <td style="height:0;line-height:0">&nbsp;</td>
          </tr>
        </table>
      <![endif]-->
                   </td>
                  </tr>
                 </tbody>
                </table>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
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