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  <title>
   The White Company
  </title>
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   * { -ms-text-size-adjust:100%; -webkit-text-size-adjust:100%; -webkit-font-smoothing:antialiased !important; }
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 <body bgcolor="#ffffff" class="gmail">
  <img height="1" src="https://inboxflows.com/_/image/https%253A%252F%252Fl.emailuk.thewhitecompany.com%252Frts%252Fopen.aspx%253Ftp%253Di-1NGB-G7-1285-2jIPLr-1n-BJdc-1c-2jGyfB-lCO9fdqyRa-aEp8d%2526pi%253DOpmJitI4XpZvZMOc26ipneUlvVpfPwl-rkGRVQj9KVU/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZsLmVtYWlsdWsudCIsInRpbWUiOjE3NTkyMjQ5MDcuMTg3OTIyMn0:1v3WlH:BVd5p0Zqq7VYerVnyeIv4hk_MfG4Kftd449tA4pOA9M" style="display:none" width="1"/>
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  <div aria-label="" aria-roledescription="email" class="darkMode" lang="en" role="article" style="background-color:#ffffff;">
   <!--[if (gte mso 9)|(IE)]>
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   <div style="max-width:640px; margin:0 auto; font-size:16px;">
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      <td align="center">
       <p style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.75em !important; line-height:1.25em !important; color:#231f20; letter-spacing:0.3px; font-weight:300; margin:20px 0 0 0;">
        Don't let it slip away...
       </p>
       <div style="display:none; max-height:0px; overflow:hidden; mso-hide:all;">
        ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌      ͏ ‌     
       </div>
       <p style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.75em !important; line-height:1.25em !important; color:#231f20; letter-spacing:0.3px; font-weight:300; margin:0 0 20px 0;">
        <a data-link-name="web_page_link" style="color:#231f20; text-decoration:underline;" target="_blank">
         View in browser
        </a>
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    <div class="fallback">
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      <tr>
       <td align="center">
        <a data-link-name="twc_logo" target="_blank">
         <img alt="The White Company" border="0" class="logo" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2022_03_TWC_Asset_01b.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSIsInRpbWUiOjE3NTkyMjQ5MDcuMTg4MDgyMn0:1v3WlH:5ExJ1p1o2icrsplxUi99X4ADcqGgtyo9-lE2i6qkV28" style="display:block; margin:0 auto;" width="246"/>
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          <td style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.69em; line-height:0.75em; letter-spacing:0.6px; padding:0 10px;">
           <a data-link-name="bedroom_nav" style="color:#231f20; text-decoration:none;" target="_blank">
            BEDROOM
           </a>
          </td>
          <td style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.69em; line-height:0.75em; letter-spacing:0.6px; padding:0 10px;">
           <a data-link-name="home_nav" style="color:#231f20; text-decoration:none;" target="_blank">
            HOME
           </a>
          </td>
          <td style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.69em; line-height:0.75em; letter-spacing:0.6px; padding:0 10px;">
           <a data-link-name="clothing_nav" style="color:#231f20; text-decoration:none;" target="_blank">
            CLOTHING
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          <td class="hideNav" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.69em; line-height:0.75em; letter-spacing:0.6px; padding:0 10px;">
           <a data-link-name="fragrance_nav" style="color:#231f20; text-decoration:none;" target="_blank">
            FRAGRANCE
           </a>
          </td>
          <td class="hideNav" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.69em; line-height:0.75em; letter-spacing:0.6px; padding:0 10px;">
           <a data-link-name="baby_nav" style="color:#231f20; text-decoration:none;" target="_blank">
            BABY &amp; CHILDREN
           </a>
          </td>
          <td class="hideNav" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.69em; line-height:0.75em; letter-spacing:0.6px; padding:0 10px;">
           <a data-link-name="gifts_nav" style="color:#231f20; text-decoration:none;" target="_blank">
            GIFTS
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          </td>
          <td class="hideNav" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.69em; line-height:0.75em; letter-spacing:0.6px; padding:0 10px;">
           <a data-link-name="sale_nav" style="color:#231f20; text-decoration:none;" target="_blank">
            SALE
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    <!--[if !mso]><!-->
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      <div class="controls_nav">
       <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="padding:0 10px;" width="100%">
        <tr>
         <td style="width:25px;" width="25">
          <label for="interactive_nav" id="checkbox_nav">
          </label>
         </td>
         <td align="center">
          <a data-link-name="twc_logo" target="_blank">
           <img alt="The Little White Company" border="0" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2022_03_TWC_Asset_01b.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSIsInRpbWUiOjE3NTkyMjQ5MDcuMTg4MjAxN30:1v3WlH:Jt_MRWJ7PhuGw1A0T2PDJ5luN3bpa1K43B6HnEFHTeg" style="display:block; margin:0 auto;" width="180"/>
          </a>
         </td>
         <td style="width:25px;" width="25">
          <a data-link-name="account" target="_blank">
           <img alt="My Account" border="0" class="lightImg" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2022_03_TWC_Asset_04a.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSIsInRpbWUiOjE3NTkyMjQ5MDcuMTg4Mjk1Nn0:1v3WlH:zumn_cKSs4vrA3uar5Vg2aRCw7sWn-iFnvWaqlODk-0" style="display:block;" width="25"/>
           <div class="darkImg" style="display:none; max-height:0; overflow:hidden;">
            <img alt="My Account" border="0" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2022_03_TWC_Asset_04b.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSIsInRpbWUiOjE3NTkyMjQ5MDcuMTg4MzgzM30:1v3WlH:7DrEDVBGAPZIyxx50zwK6ah99Yfn2cHAKpPObZbq96s" style="display:block;" width="25"/>
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         </td>
        </tr>
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      </div>
      <div class="menu_nav">
       <table border="0" cellpadding="0" cellspacing="0" role="list" width="100%">
        <tr>
         <td align="left" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.69em; line-height:0.75em; letter-spacing:0.6px; border-top:1px solid #d7d7d7; border-bottom:1px solid #d7d7d7;">
          <a data-link-name="bedroom_nav" style="color:#231f20; text-decoration:none;" target="_blank">
           BEDROOM
          </a>
         </td>
        </tr>
        <tr>
         <td align="left" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.69em; line-height:0.75em; letter-spacing:0.6px; border-bottom:1px solid #d7d7d7;">
          <a data-link-name="home_nav" style="color:#231f20; text-decoration:none;" target="_blank">
           HOME
          </a>
         </td>
        </tr>
        <tr>
         <td align="left" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.69em; line-height:0.75em; letter-spacing:0.6px; border-bottom:1px solid #d7d7d7;">
          <a data-link-name="clothing_nav" style="color:#231f20; text-decoration:none;" target="_blank">
           CLOTHING
          </a>
         </td>
        </tr>
        <tr>
         <td align="left" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.69em; line-height:0.75em; letter-spacing:0.6px; border-bottom:1px solid #d7d7d7;">
          <a data-link-name="fragrance_nav" style="color:#231f20; text-decoration:none;" target="_blank">
           FRAGRANCE
          </a>
         </td>
        </tr>
        <tr>
         <td align="left" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.69em; line-height:0.75em; letter-spacing:0.6px; border-bottom:1px solid #d7d7d7;">
          <a data-link-name="baby_nav" style="color:#231f20; text-decoration:none;" target="_blank">
           BABY &amp; CHILDREN
          </a>
         </td>
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        <tr>
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           SALE
          </a>
         </td>
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    <!--<![endif]-->
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        <img alt="Ends Tonight." border="0" height="60" src="https://inboxflows.com/_/image/https%253A%252F%252Fem.realtime.email%252Fservice%252Frte%253Fkind%253Dcountdown%2526id%253D1103620065%2526esp_uid%253D%2525%2525uid%2525%2525%2526dim1%253D%2526dim2%253DGuest%2526dim3%253D5Y63H1%2526dim4%253D18dd24d4%2540uifeed.com/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbS5yZWFsdGltZSIsInRpbWUiOjE3NTkyMjQ5MDcuMTg4Njc3M30:1v3WlH:vPjwcmQcQQ16KYIiQkNa3K0FdYBVJgovgffVhwAM7Wg" style="display:block; width:100%; max-width:640px; height:auto; max-height:60px; margin:0 auto;" width="640"/>
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        <img alt="£20 when you spend £100*" border="0" class="w254" height="664" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252Fcampaigns_uk%252F2025%252F2025_09_30_TWC_DM_Offer_Ends_UK_01.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSIsInRpbWUiOjE3NTkyMjQ5MDcuMTg4Nzc3fQ:1v3WlH:sF4JNSw48vjxQYP2FBlk_0LEdQPOn3GfNnlsIo-TRFo" style="display:block; width:100%; max-width:508px; height:auto; max-height:664px; margin:0 auto;" width="508"/>
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       <p class="msoSerif font16" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size:1.3em; line-height:1.5em; color:#231f20; font-weight:300; margin:30px 35px;">
        Don't forget, today is your last chance to celebrate our 30th birthday with a special gift of £20 off. Treat yourself before it's gone...
       </p>
      </td>
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    <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
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              SHOP CLOTHING
             </a>
            </td>
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          <table align="center" border="0" cellpadding="0" cellspacing="0" class="button" role="presentation" style="width:210px;" width="210">
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             <a data-link-name="fragrance _cta" style="color:#000001; text-decoration:none; line-height:38px; display:block;" target="_blank">
              SHOP FRAGRANCE
             </a>
            </td>
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             <a data-link-name="bedrooom_cta" style="color:#000001; text-decoration:none; line-height:38px; display:block;" target="_blank">
              SHOP BEDROOM
             </a>
            </td>
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         <td align="center" class="col" height="20" style="width:20px;" width="20">
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          <table align="center" border="0" cellpadding="0" cellspacing="0" class="button" role="presentation" style="width:210px;" width="210">
           <tr>
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             <a data-link-name="home_cta" style="color:#000001; text-decoration:none; line-height:38px; display:block;" target="_blank">
              SHOP HOME
             </a>
            </td>
           </tr>
          </table>
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        <tr>
         <td align="center" height="20" style="width:20px;" width="20">
         </td>
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         <td align="center" class="col" style="width:210px;" width="210">
          <table align="center" border="0" cellpadding="0" cellspacing="0" class="button" role="presentation" style="width:210px;" width="210">
           <tr>
            <td align="center" class="link" height="38" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.84em; line-height:1em; letter-spacing:0.322px; border:1px solid #000000; height:38px;text-transform: uppercase">
             <a data-link-name="nightwear_cta" style="color:#000001; text-decoration:none; line-height:38px; display:block;" target="_blank">
              SHOP NIGHTWEAR
             </a>
            </td>
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         <td align="center" class="col" height="20" style="width:20px;" width="20">
         </td>
         <td class="col">
          <table align="center" border="0" cellpadding="0" cellspacing="0" class="button" role="presentation" style="width:210px;" width="210">
           <tr>
            <td align="center" class="link" height="38" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; font-size:0.84em; line-height:1em; letter-spacing:0.322px; border:1px solid #000000; height:38px;text-transform: uppercase">
             <a data-link-name="baby_cta" style="color:#000001; text-decoration:none; line-height:38px; display:block;" target="_blank">
              SHOP baby
             </a>
            </td>
           </tr>
          </table>
         </td>
        </tr>
       </table>
      </td>
     </tr>
    </table>
    <div style="height:35px; line-height:35px; mso-line-height-rule:exactly;">
    </div>
    <!-- BANNER -->
    <div bgcolor="#F9F7F2" class="darkTable" style="height:35px; line-height:35px; mso-line-height-rule:exactly;background-color: #F9F7F2;">
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       <div>
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           <p class="msoSerif font14" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size: 1em; line-height:1.5em; color:#231f20; font-weight:300; margin:0;">
            Use the code
            <br/>
            <img alt="" border="0" src="https://inboxflows.com/_/image/https%253A%252F%252Femail-code.uniqodo.com%252Fcode-claim%252Femail%253Fe%253D18dd24d4%2540uifeed.com%2526p%253D63b3c60acee0ca6f6429245fc77751bb%2526tc%253D231f20%2526bc%253D000000%2526bgc%253Dffffff%2526font%253Dtimes-new-roman/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC1jb2RlLiIsInRpbWUiOjE3NTkyMjQ5MDcuMTg4ODc1N30:1v3WlH:UhhoZRq8Se07r_KWH1TTJaLbEZsTGOw18VLNrdg92yA" style="display:block; margin:5px auto;" width="120"/>
            to get £20 off your next find.
           </p>
          </td>
         </tr>
        </table>
       </div>
      </td>
      <td align="center" style="width:50%;" width="50%">
       <div>
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          <td align="center">
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            Or, come and see us in store
            <br class="hide"/>
            and show
            <span class="msoSerif" style="font-weight:400">
             5Y63H1
            </span>
            at the till.
           </p>
          </td>
         </tr>
        </table>
       </div>
      </td>
     </tr>
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    <div bgcolor="#F9F7F2" class="darkTable" style="height:20px; line-height:20px; mso-line-height-rule:exactly;background-color: #F9F7F2;">
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       <div>
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           <a data-link-name="shop_now" style="color:#000001; text-decoration:none; line-height:38px; display:block;" target="_blank">
            SHOP NOW
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           <a data-link-name="find_a_store" style="color:#000001; text-decoration:none; line-height:38px; display:block;" target="_blank">
            FIND A STORE
           </a>
          </td>
         </tr>
        </table>
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      </td>
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    <!-- BANNER -->
    <div style="height:20px; line-height:20px; mso-line-height-rule:exactly;">
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     <tr>
      <td style="width:42.222%;" width="42.222%">
       <img alt="" border="0" height="160" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252Fcampaigns_uk%252F2025%252F2025_06_05_TWC_The_Club_Launch_UK_05.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSIsInRpbWUiOjE3NTkyMjQ5MDcuMTg4OTYyNX0:1v3WlH:QyB-33sQRCFs8-274vekVKsC7Qu21XU3EVufRJzFhkc" style="display:block; width:100%; max-width:140px; height:auto; max-height:160px; margin:0;" width="140"/>
      </td>
      <td align="center" style="width:57.778%;" width="57.778%">
       <p class="msoSerif font17" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size:1.5em; color:#231f20; font-weight:100; line-height:150%; margin:0 0 5px 0; letter-spacing:0.169px;">
        <em class="font14">
         The
        </em>
        CLUB
       </p>
       <p class="msoSerif" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size:1.2em; color:#231f20; font-weight:100; line-height:150%; margin:0;">
        You’re a member
       </p>
      </td>
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       </a>
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       </a>
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      <td class="padr5" style="padding:0 7px 0 0;">
       <a data-link-name="tiktok" target="_blank">
        <img alt="TikTok" border="0" class="social" height="20" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2023_07_TWC_Footer-Template_08.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSIsInRpbWUiOjE3NTkyMjQ5MDcuMTg5Mjg4fQ:1v3WlH:Z5Y0hDVk_J0TW2I0cx27fWl5AFcRiWk7gES4lx2fOT4" style="display:block;" width="20"/>
       </a>
      </td>
      <td>
       <a data-link-name="bcorp" target="_blank">
        <img alt="Certified B Corporation" border="0" class="bCorp" height="32" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2024_TWC_New_Template_04.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSIsInRpbWUiOjE3NTkyMjQ5MDcuMTg5MzY3M30:1v3WlH:rYw5U5GAooNU_gITPRpiQx8q5piwpHlWkDqWZIEY5Rk" style="display:block; margin:0 auto;" width="20"/>
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        <!--Dynamic Terms-->
        *Receive £20 off a single transaction of £100 or over. Valid on full-priced items only. Cannot be used in conjunction with any other offer. Offer expires midnight Tuesday 30th September 2025.  Terms and exclusions apply, see
        <a data-link-name="terms_conditions" style="color:#252424; text-decoration:underline;" target="_blank">
         website
        </a>
        . Free UK standard delivery is valid for online orders to the UK mainland only. To redeem the Shopping Code online, enter the 9-digit code in the shopping bag, in the 'promotional code' box. To redeem this offer in store you must quote the 6-digit code or show the email on your mobile device. Offer code is for intended recipients only and may not be copied, borrowed or shared by third parties.
        <br/>
        <br/>
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        To ensure you receive our messages, please add
        <a style="color:#252424; text-decoration:underline;" target="_blank">
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        </a>
        <br class="hide"/>
        to your address book.
        <br/>
        <br/>
        The White Company (UK) Ltd,2 Television Centre, 101 Wood Lane,London,W12 7FR.
        <br/>
        Company Registration Number 2998082.
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