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   A Pickleball Injury Turned Into a $3.5M Business
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   Plus: Cisco AI agents, Gen Z job crisis, PlayStation discs gone. ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­
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                  <p style="font-weight: bold; font-size: 17px; margin-bottom: 6px; color: #111111;">
                   JULY 3, 2026
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                  <p style="font-weight: bold; font-size: 15px; margin-bottom: 10px; color: #0073e6;">
                   What's on deck today:
                  </p>
                  <ul style="margin-top: 0; margin-bottom: 0; padding-left: 22px; color: #333333;">
                   <li>
                    Cisco is betting big on 90,000 AI agents
                   </li>
                   <li>
                    A pickleball injury turned into a million-dollar product
                   </li>
                   <li>
                    Gen Z's job crisis runs deeper than just AI
                   </li>
                   <li>
                    PlayStation is ditching discs for good
                   </li>
                  </ul>
                  <hr style="border: 0; border-top: 1px solid #e0e0e0; margin: 18px 0;"/>
                  <p style="font-weight: bold; font-size: 15px; margin-bottom: 10px; color: #0073e6;">
                   Market snapshot:
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                   <li>
                    S&amp;P 500
                    <span style="color: #cc0000;">
                     ▼ 0.13%
                    </span>
                   </li>
                   <li>
                    Dow Jones
                    <span style="color: #008000;">
                     ▲ 1.05%
                    </span>
                   </li>
                   <li>
                    NASDAQ
                    <span style="color: #cc0000;">
                     ▼ 0.86%
                    </span>
                   </li>
                  </ul>
                  <hr style="border: 0; border-top: 1px solid #e0e0e0; margin: 18px 0;"/>
                  <p style="margin-top: 0; margin-bottom: 10px; color: #333333;">
                   Join 10,000+ entrepreneurs who rely on
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                    Claim your discount →
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                       <a data-hs-link-id="0" data-hs-link-id-v2="95eDy1fz" rel="noopener" style="text-decoration:none; font-weight:bold; color:#000000" target="_blank">
                        Cisco Has 90,000 Employees. Each of Them Will Soon Have Their Own AI Agent.
                       </a>
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                 <p style="line-height:150%">
                  <span style="font-weight: bold;">
                   Mark Patterson, CFO of tech company Cisco,
                  </span>
                  has spent nearly three decades at the firm. When he looks back at how Cisco has changed over the years, weathering multiple technological innovations, he says AI has been the biggest game-changer.
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  “AI is the most significant technology transition that we’ve seen in probably our lifetime, and I think Cisco was right at the heart of it,” Patterson recently told
                  <a data-hs-link-id="0" data-hs-link-id-v2="vFhIQjrc" style="color:#2563eb; font-style:italic" target="_blank">
                   Fortune
                  </a>
                  .
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  Cisco is taking things one step further. Beginning in its new fiscal year at the end of July, the company will give each of its 90,000 employees
                  <a data-hs-link-id="0" data-hs-link-id-v2="NWoVB10P" style="color:#2563eb" target="_blank">
                   an AI agent
                  </a>
                  . Every worker will have a personalized AI assistant that can answer questions and carry out tasks. Cisco did not reveal the cost of implementing the AI agents.
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  <span style="color: #000000;">
                   Cisco’s system automatically chooses the right AI model for each task. “It knows which tool is most effective and most efficient,” Patterson said. Much of the AI’s infrastructure is built on-site, giving Cisco more say over costs.
                  </span>
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  “We feel like that’s the most efficient way is to build our own AI stacks, which will go out and query the different models based on the particular use case,” Patterson said.
                 </p>
                 <ul style="line-height:150%">
                 </ul>
                </div>
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                        Starting a Business
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                         After Getting a Black Eye in Retirement, He Started a Business to Make His Hobby Safer. Now He’s 66 With Millions in Annual Revenue.
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                        The company noted that it is optimistic about sales in its new fiscal year.
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                        Leadership
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                         Exceptional Employees Share These 3 Traits. Here’s How to Spot Them in an Interview.
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                        These are the top 10 reasons for SMBs to buy a Sprinter from Mercedes-Benz.
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                   Everyone Blames AI for the Gen Z Job Crisis. The Fed Says Not So Fast.
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                   AI may replace us all one day.
                  </span>
                  But it’s not fully responsible for why Gen Z is having such a hard time finding a job right now.
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  A new study from the Federal Reserve Bank of St. Louis found that the unemployment rate among 18- to 24-year-olds rose 2.9 percentage points between April 2023 and late 2025 because of a shortage of job openings,
                  <a data-hs-link-id="0" data-hs-link-id-v2="JNMMX1sN" style="color:#2563eb" target="_blank">
                   according to
                   <span style="font-style: italic;">
                    Bloomberg
                   </span>
                  </a>
                  . That’s more than double the 1.1-point increase attributed to employers shifting toward AI-related roles and demanding more specialized skills.
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  “Since April 2023, hiring has slowed, and young workers, especially new entrants, have borne the brunt of that softening,” the study’s authors wrote. “AI adds an additional headwind at the point of labor market entry, but its effects remain smaller than those of the broader decline in job openings.”
                 </p>
                 <p style="line-height:150%">
                 </p>
                 <p style="line-height:150%">
                  The findings echo a separate Federal Reserve Bank of New York study on
                  <a data-hs-link-id="0" data-hs-link-id-v2="T0j+Xdmh" style="color:#2563eb" target="_blank">
                   remote work
                  </a>
                  and young workers that reached a similar conclusion:
                  <span style="font-weight: bold; background-color: #ffff04;">
                   Young people aren’t being replaced by robots. They’re being squeezed out by a weak hiring market.
                  </span>
                 </p>
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                   Quick Hits
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                    By Training Your Brain
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                         Start building a personal brand that goes beyond social media.
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                        Before you think about what to post, take a look at the foundation behind your reputation. According to real estate founder
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                         Konstantin Lyutovich
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                        , the strongest personal brands are built in layers, with each one reinforcing the next.
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                         Many people mistakenly view personal branding
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                        as a collection of social media posts, speaking engagements or media appearances. In reality, it is much deeper than that. Every strong personal brand is built on three interconnected layers.
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                         1. Identity:
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                        The foundation is your values, beliefs and principles. People need to understand not only what you do but why you do it. If an entrepreneur talks about transparency while operating an opaque business, credibility disappears almost instantly. That is why personal branding begins long before content creation. It begins with consistency.
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                         2. Expertise:
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                        The second layer is competence. Today, claiming expertise is not enough. Entrepreneurs must demonstrate how they think, solve problems and create results. Case studies, lessons learned, operational decisions and honest reflections on failures often build more trust than polished marketing campaigns.
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                         3. Product:
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                        The third layer is what you create. Whether it is a company, a service, an investment strategy or a technology platform, your product reflects your principles. Ultimately, audiences judge entrepreneurs not by what they say but by what they build.
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