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   Did AI write this newsletter?
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   It's the wrong question to be asking.
  </div>
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      ‌
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      View as a Web page
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             <div>
              Tuesday, August 18, 2026
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               It's the wrong question to be asking.
               <span class="ql-cursor">
                
               </span>
              </span>
             </h2>
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              John Ricky/Anadolu via Getty Images
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               Do you think AI wrote this?
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               What if I — for the sake of argument — threw in a couple of em-dashes?
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               Or if I said 
it wasn’t AI writing, it was something else.
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               The witch hunt for AI writing is a new favorite pastime on social media.
              </span>
              <a data-linktext="Tweets" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               Tweets
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               ,
              </span>
              <a data-linktext="LinkedIn posts" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               LinkedIn posts
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               ,
              </span>
              <a data-linktext="books" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               books
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               , articles and
              </span>
              <a data-linktext="even Instagram posts" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               even Instagram posts
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               are all up to be questioned. Write too tidy a sentence, use a certain turn of phrase, sprinkle in one em-dash too many and someone will inevitably declare that they know what really 
happened.
              </span>
             </div>
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                 <div>
                  Sponsored
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                  <span style="color:#121721">
                   Voice AI your users will actually enjoy talking to.
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                 <div>
                  <strong style="background-color:rgba(0,0,0,0);color:#000000;font-size:16px">
                   Great AI isn't just intelligent—it sounds natural.
                  </strong>
                 </div>
                 <div>
                  <span style="background-color:rgba(0,0,0,0);color:#000000;font-size:16px">
                   ElevenAgents combines ElevenLabs' industry-leading voice models with real-time conversational infrastructure so your applications can speak with expressive, human-like voices in dozens of languages.
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                   Launch faster. Build smarter.
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                   Skip months of voice development. With our prebuilt infrastructure 
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                   Support, sell, and scale—without limits.
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                   From 24/7 customer support to lead qualification and appointment scheduling, ElevenAgents helps you deliver better experiences at every touchpoint.
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               Backlash
              </span>
             </h2>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               AI tools claiming to spot AI writing are behind many of these investigations. Pangram, a company that claims its AI-writing detector produces a false positive only about once in every 10,000 checks, is one of the most popular. That statistic sounds close to certainty, though
              </span>
              <a data-linktext="critics have questioned" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               critics have questioned
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
              </span>
              <a data-linktext="what happens when detectors" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               what happens when detectors
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
              </span>
              <a data-linktext="are deployed at" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               are deployed at
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               enormous scale.
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               Despite these 
concerns, Pangram’s tool has become the T-shirt gun of AI accusations, handing anyone willing to give up an email address 20 free shots a day.
              </span>
              <a data-linktext="People have used it to accuse high-profile journalists of AI-writing" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               People have used it to accuse high-profile journalists of AI-writing
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               , although in at least two of
the instances Pangram
              </span>
              <a data-linktext="stepped in and said it was" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               stepped in and said it was
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
              </span>
              <a data-linktext="an issue on their end" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               an issue on their end
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               .
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               A few questions about potential AI writing have had serious consequences. Last month, a $2 million book deal was pulled
              </span>
              <a data-linktext="over 
accusations of AI writing" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               over accusations of AI writing
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               ( it is unclear if Pangram was behind that). Earlier this year
              </span>
              <a data-linktext="a book already being sold" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               a book already being sold
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               in the U.K. got 
dropped before it could be published stateside over questions about AI writing.
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               The suspicion is becoming institutionalized. LinkedIn now lets you press a button to let them know you
              </span>
              <a data-linktext="think a post is slop" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               think a post is slop
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               and is getting rid of their "enhance your post” with AI feature. Substack, working with Pangram,
              </span>
              <a data-linktext="has a tool" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               has a tool
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               to tell readers if AI might be behind their favorite 
newsletter.
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               The paranoia is getting intense, with people going to
              </span>
              <a data-linktext="extremes to prove" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               extremes to prove
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               they are 100% the worker behind their words, preserving drafts and revision histories in case some stranger on the
internet decides their prose seems a little too robotic.
              </span>
             </div>
            </td>
           </tr>
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            <td class="editor-cell-text td100" colspan="6" style="width:560px;padding:20px;font-family:Arial,Helvetica,sans-serif;color:#000000;font-size:16px;line-height:1.5;vertical-align:top;mso-line-height-rule:exactly" width="560">
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              <span style="color:#000000;background-color:#FFFFFF;font-size:20px">
               The real problem is 
taste
              </span>
             </h2>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               There
              </span>
              <a data-linktext="are some tells" data-linktype="Normal" style="color:#168DD9;background-color:#FFFFFF" target="_blank">
               are some tells
              </a>
              <span style="color:#000000;background-color:#FFFFFF">
               , but it is always changing. Writers learn them. Humans start avoiding perfectly normal words and punctuation because ChatGPT has supposedly contaminated them. Models change. The cycle will 
repeat. Trying to identify AI from prose alone is becoming less like a science than a weird form of literary phrenology.
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               What will always be true is that reading AI slop is not fun. But neither is reading bad writing.
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               Some people reminisce about a time before LLMs started writing for us, but a long-winded LinkedIn post was terrible before ChatGPT arrived. MFA programs have 
always produced self-serious writers turning out excruciating (and long, always too long) stories. Corporate jargon did not need a transformer model to make it unreadable.
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               AI just made it dramatically easier to produce more of all of it. Of course, not everyone using AI is churning out slop. There are people outsourcing virtually every sentence to it, and people using it as little more than a sophisticated copy editor.
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               The difference is taste, and taste is mostly learned through years in the trenches of writing poorly, then rewriting and rewriting until the result is less miserable to read.
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               The looming problem may be what happens to a generation that gets the machine before acquiring that hard-earned judgment. A tool that can spit out the essay, assignment or translation can also bypass some of the agony through which people 
learn how to get the words in the right order.
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               Teachers are already describing how students turn in essays that are clean and confident and say nothing, because the machine smoothed over the thinking along with the sentences. The rewriting is where the thinking used to happen. Skip it enough times and there is less thinking to skip.
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               Talk was already cheap, and AI has made 
producing words almost free. That makes knowing which words are worth keeping more valuable, not less. That puts more pressure on readers, too. If generating words is cheap, deciding which ones deserve your attention becomes its own skill. That takes taste, too.
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               Instead of trying to determine whether something is AI-written or not, the better question for a casual reader is do you like what you are reading — or don’t you?
              </span>
             </div>
             <div>
              <br/>
             </div>
             <div>
              <span style="color:#000000;background-color:#FFFFFF">
               —Jackie Snow, Contributing Editor
              </span>
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