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   [FullStory News &amp; Events] CCPA &amp; FullStory Guide; FullStory + Pendo Integration; Solve UX Bugs With Data; How to Video: Pathing Utils &amp; Data Export
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   The CCPA is nigh! Now you can rest easy knowing how that relates to FullStory. More: New integration, analytical feats with FS Data Export, more!
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                  The FullStory Newsletter
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                  GUIDE
                 </p>
                 The California Consumer Privacy Act (“CCPA”) goes into effect in only
                 <strong>
                  72 days
                 </strong>
                 (on January 1, 2020). The bill sets up new requirements around user data, including how it’s collected, shared, and used, impacting organizations that “do business” in California.
                 <br/>
                 <br/>
                 So
                 <strong>
                  how does the CCPA affect your use of FullStory?
                 </strong>
                 Glad you asked! We recently published a guide to help you navigate these kinds of questions, including:
                 <ul>
                  <li style="mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
                   What is the CCPA? How does it apply to your business?
                  </li>
                  <li style="mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
                   What does the CCPA consider "Personal Information?"
                  </li>
                  <li style="mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
                   How will you know if you’re compliant with the CCPA?
                  </li>
                  <li style="mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
                   … And more.
                  </li>
                 </ul>
                 Take a look and use this guide to bring clarity around how you should address CCPA as 2020 draws near.
                 <br/>
                </td>
               </tr>
              </tbody>
             </table>
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              <tbody>
               <tr>
                <td align="center" class="mcnButtonContent" style='font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif;font-size: 16px;padding: 13px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;' valign="middle">
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                  THE CCPA &amp; FULLSTORY
                 </a>
                </td>
               </tr>
              </tbody>
             </table>
            </td>
           </tr>
          </tbody>
         </table>
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				<![endif]-->
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				<![endif]-->
             <table align="left" border="0" cellpadding="0" cellspacing="0" class="mcnTextContentContainer" style="max-width: 100%;min-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" width="100%">
              <tbody>
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                <td class="mcnTextContent" style='padding: 0px 18px 9px;font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;word-break: break-word;color: #496274;font-size: 16px;line-height: 150%;text-align: left;' valign="top">
                 <p style='color: #F65B8C;font-weight: bold;font-size: 11px;font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif;margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;line-height: 150%;text-align: left;'>
                  BLOG | INTEGRATION
                 </p>
                 You can now use Pendo and FullStory together to fix product friction faster than ever before. Learn how the Pendo + FullStory integration can work together to drive product improvements in this blog post announcement.
                 <br/>
                </td>
               </tr>
              </tbody>
             </table>
             <!--[if mso]>
				</td>
				<![endif]-->
             <!--[if mso]>
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           <tr>
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              <tbody>
               <tr>
                <td align="center" class="mcnButtonContent" style='font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif;font-size: 16px;padding: 13px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;' valign="middle">
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                  FASTER FRICTION FIXIN' FOR YOU
                 </a>
                </td>
               </tr>
              </tbody>
             </table>
            </td>
           </tr>
          </tbody>
         </table>
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                <td style="mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
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				<![endif]-->
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				<![endif]-->
             <table align="left" border="0" cellpadding="0" cellspacing="0" class="mcnTextContentContainer" style="max-width: 100%;min-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" width="100%">
              <tbody>
               <tr>
                <td class="mcnTextContent" style='padding: 0px 18px 9px;font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;word-break: break-word;color: #496274;font-size: 16px;line-height: 150%;text-align: left;' valign="top">
                 <p style='color: #F65B8C;font-weight: bold;font-size: 11px;font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif;margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;line-height: 150%;text-align: left;'>
                  BLOG | PRODUCT HOW-TO
                 </p>
                 <p style='font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif;margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #496274;font-size: 16px;line-height: 150%;text-align: left;'>
                  Whether you manage a critical part of an e-commerce site or run a SaaS app, use this repeatable, 6-step workflow to go from UX bug identification to solving the issue. It even covers socializing your fix!
                  <br/>
                 </p>
                </td>
               </tr>
              </tbody>
             </table>
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           <tr>
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             <table border="0" cellpadding="0" cellspacing="0" class="mcnButtonContentContainer" style="border-collapse: separate !important;border-radius: 2px;background-color: #F65C8C;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
              <tbody>
               <tr>
                <td align="center" class="mcnButtonContent" style='font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif;font-size: 16px;padding: 13px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;' valign="middle">
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                  FROM UX UGH TO Ahh!
                 </a>
                </td>
               </tr>
              </tbody>
             </table>
            </td>
           </tr>
          </tbody>
         </table>
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              <tbody>
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                 </a>
                </td>
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            </td>
           </tr>
          </tbody>
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				<![endif]-->
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              <tbody>
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                  VIDEO | DX ANALYSIS HOW-TO
                 </p>
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                  In this video, FullStory engineers demonstrate how to use digital experience data from FullStory along with Pathing Utils to analyze and understand real user behavior—all for the purpose of optimizing e-commerce conversions.
                  <br/>
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                  BLAZE A PATH WITH DATA
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                  Meet the Team at These Upcoming Events
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                  Pulse World Tour
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                 <br/>
                 October 24 • Atlanta, GA
                 <br/>
                 <br/>
                 <a style="mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #f65b8c;font-weight: normal;text-decoration: none;" target="_blank">
                  ProductCon LA
                 </a>
                 <br/>
                 November 12 • Los Angeles, CA
                 <br/>
                 <br/>
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                  Product Led Growth Summit
                 </a>
                 <br/>
                 November 13 • San Francisco, CA
                 <br/>
                 <br/>
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                  D
                 </a>
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                  reamforce
                 </a>
                 <br/>
                 November 19-22 • San Francisco, CA
                 <br/>
                 <br/>
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                            1745 Peachtree St. NW Ste G
                            <br/>
                            Atlanta, GA 30309
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                             KNOWLEDGE BASE
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                    UPDATE YOUR PROFILE
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4 years, 6 months ago - thefuture@fullstory.com
[FullStory News & Events] CCPA & FullStory Guide; FullStory + Pendo Integration; Solve UX Bugs With Data; How to Video: Pathing Utils & Data Export
The CCPA is nigh! Now you can rest easy knowing how that relates to FullStory. More: New integrat...
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