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   Fundraising in 2026 is sending mixed signals
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   Donors give less. Volunteers show up less. Coincidence? ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­
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                 <h1 align="center" style="margin:0; font-size:28px; text-align:center; line-height:150%">
                  Fundraising in 2026 is not sending
                 </h1>
                 <h1 align="center" style="margin:0; font-size:28px; text-align:center; line-height:150%">
                  one clear signal
                 </h1>
                 <p style="line-height:175%">
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  The latest full-year FEP data shows that
                  <span style="font-weight: bold;">
                   total charitable dollars rose
                  </span>
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  <span style="font-weight: bold;">
                   an estimated 5.0% in 2025
                  </span>
                  , while the
                  <span style="color: #625ee9;">
                   <span style="font-weight: bold;">
                    number of donors fell 3.6%
                   </span>
                   .
                  </span>
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  <br/>
                  Meanwhile, the Chronicle of Philanthropy reports
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  that some nonprofits continue to
                  <span style="font-weight: bold;">
                   see strong support
                  </span>
                  ,
                  <br/>
                  while others are
                  <span style="font-weight: bold;">
                   navigating inflation
                  </span>
                  ,
                  <span style="font-weight: bold;">
                   economic uncertainty,
                  </span>
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  and the
                  <span style="color: #625ee9;">
                   <span style="font-weight: bold;">
                    potential impact of the midterm elections
                   </span>
                   .
                  </span>
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                 </p>
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            <table cellpadding="0" cellspacing="0" class="hse-image-wrapper" role="presentation" width="100%">
             <tbody>
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               <td align="center" class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; color:#272756; word-break:break-word; text-align:center; padding:15px 20px; font-size:0px" valign="top">
                <img align="middle" alt="Screenshot 2026-08-05 185207" src="https://inboxflows.com/_/image/https%253A%252F%252Fconnect.rallyup.com%252Fhs-fs%252Fhubfs%252FScreenshot%25202026-08-05%2520185207.png%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253DScreenshot%25202026-08-05%2520185207.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjb25uZWN0LnJhbCIsInRpbWUiOjE3ODYzOTI2NDIuODk0MTAxfQ:1wtWKY:ZTlRUqJQSdfcrv7XxgcgElW19WJTKJ_gQloBwLH7uvE" style="outline:none; text-decoration:none; max-width:100%; font-size:16px; border-radius:1%" width="560"/>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_1786377858101" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#FFFFFF" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#FFFFFF">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#FFFFFF">
      <tr style="background-color:#FFFFFF;">
    <![endif]-->
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<![endif]-->
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<![endif]-->
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           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:2px 20px 17px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17708166570781" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17708166570781_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <p align="center" style="text-align:center; line-height:200%">
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  When people feel unsure, they decide where their time, trust,
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  and funds will have the most visible impact.
                  <br/>
                  For nonprofits, that changes the job!
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  <br/>
                  <span style="font-size: 16px; color: #625ee9;">
                   <em>
                    <span style="font-weight: bold;">
                     This is the season to get closer to core supporters and make every touchpoint count.
                    </span>
                   </em>
                  </span>
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
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          <!--[if (mso)|(IE)]>
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<![endif]-->
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           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
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              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:6px 20px 26px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17703803332553" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17703803332553_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 align="center" style="margin:0; font-size:22px; text-align:center; line-height:150%">
                  Do better than just make another ask
                 </h2>
                 <h2 align="center" style="margin:0; font-size:22px; text-align:center; line-height:150%">
                  to your supporters
                 </h2>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17859378259015" style="color: inherit; font-size: inherit; line-height: inherit;">
            <table cellpadding="0" cellspacing="0" class="hse-image-wrapper" role="presentation" width="100%">
             <tbody>
              <tr>
               <td align="center" class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; color:#272756; word-break:break-word; text-align:center; padding:0px 20px; font-size:0px" valign="top">
                <img align="middle" alt="Group-75757-1536x1194" src="https://inboxflows.com/_/image/https%253A%252F%252Fconnect.rallyup.com%252Fhs-fs%252Fhubfs%252FGroup-75757-1536x1194.webp%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253DGroup-75757-1536x1194.webp/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjb25uZWN0LnJhbCIsInRpbWUiOjE3ODYzOTI2NDIuODk0MjcyfQ:1wtWKY:Ncf8iI7j7yzCK8ViFrUXU2FXH4qneXacK2Sc-Ygess4" style="outline:none; text-decoration:none; max-width:100%; font-size:16px" width="560"/>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:0px 20px 26px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17863779866611" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17863779866611_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <p align="center" style="text-align:center; line-height:200%">
                  A mixed fundraising environment makes gaps in
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  supporter stewardship harder to ignore.
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                 </p>
                 <p align="left" style="line-height:200%; text-align:left; padding-left:80px">
                  ❌
                  <strong>
                   Silent drop-off
                  </strong>
                  : Casual givers skip a campaign.
                 </p>
                 <p align="left" style="line-height:200%; text-align:left; padding-left:80px">
                  ❌
                  <strong>
                   Quiet exit:
                  </strong>
                  Volunteers step back when their role feels unclear.
                 </p>
                 <p align="left" style="line-height:200%; text-align:left; padding-left:80px">
                  ❌
                  <strong>
                   One-and-done
                  </strong>
                  : First-time donors disappear when they never
                 </p>
                 <p align="left" style="line-height:200%; text-align:left; padding-left:80px">
                  hear what happened after they gave.
                 </p>
                 <p align="left" style="line-height:200%; text-align:left; padding-left:80px">
                  That is why retention matters so much right now.
                 </p>
                 <p align="center" style="line-height:200%; text-align:center">
                 </p>
                 <p align="center" style="line-height:200%; text-align:center">
                  Here is a volunteer follow-up template to help you get started:
                 </p>
                 <p align="center" style="line-height:200%; text-align:center; font-weight:bold">
                  <span style="font-size: 16px;">
                   <em>
                    “You gave us [number] hours at [event].
                   </em>
                  </span>
                 </p>
                 <p align="center" style="line-height:200%; text-align:center; font-weight:bold">
                  <span style="font-size: 16px;">
                   <em>
                    That helped us [specific outcome].
                   </em>
                  </span>
                 </p>
                 <p align="center" style="line-height:200%; text-align:center; font-weight:bold">
                  <span style="font-size: 16px;">
                   <em>
                    Our next opportunity is [role/date], and we would love to have you back.”
                   </em>
                  </span>
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_1772534981325" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#FFFFFF" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#FFFFFF">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#FFFFFF">
      <tr style="background-color:#FFFFFF;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:600px;">
<![endif]-->
          <!--[if gte mso 9]>
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<![endif]-->
          <div class="hse-column hse-size-12" id="column_1772534981326_0">
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:16px 20px 10px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17725349812729" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17725349812729_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 align="center" style="margin:0; font-size:22px; text-align:center; line-height:200%">
                  <span style="color: #272756;">
                   Trust the data on donor retention
                  </span>
                 </h2>
                 <p style="line-height:175%">
                  <span style="color: #272756;">
                  </span>
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  Fundraising Effectiveness Project found that 43.3% of people donated to an organization in 2024 and donated again in 2025.
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17859373099954" style="color: inherit; font-size: inherit; line-height: inherit;">
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             <tbody>
              <tr>
               <td align="center" class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; color:#272756; word-break:break-word; text-align:center; padding:10px 20px; font-size:0px" valign="top">
                <img align="middle" alt="IMG_20260805_190305_497" src="https://inboxflows.com/_/image/https%253A%252F%252Fconnect.rallyup.com%252Fhs-fs%252Fhubfs%252FIMG_20260805_190305_497.jpg%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253DIMG_20260805_190305_497.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjb25uZWN0LnJhbCIsInRpbWUiOjE3ODYzOTI2NDIuODk0NDA0NH0:1wtWKY:NZZCN6GS0fCO-8DvpkapAb-BcK6v85_dki1lSn5HGwc" style="outline:none; text-decoration:none; max-width:100%; font-size:16px; border-radius:5%" width="560"/>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:16px 20px 10px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17859372871193" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17859372871193_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <p align="center" style="text-align:center; line-height:200%">
                  That gap tells us that the first gift is the beginning of the relationship,
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  not proof that someone will give again.
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  <br/>
                  For first-time donors, the period immediately after the first gift is critical.
                  <br/>
                  The same principle applies more broadly to new attendees and volunteers:
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  follow up while their experience is still fresh.
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  <br/>
                  <em>
                   <span style="font-weight: bold;">
                    The follow-up is the difference between a one-time act and a returning supporter.
                   </span>
                  </em>
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_1774353028270" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#EBF9FE" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#EBF9FE; padding-top:7px">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#EBF9FE">
      <tr style="background-color:#EBF9FE;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:600px;padding-top:7px;">
<![endif]-->
          <!--[if gte mso 9]>
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<![endif]-->
          <div class="hse-column hse-size-12" id="column_1774353028270_0">
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:14px 20px 17px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17743530282031" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17743530282031_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 align="center" style="margin:0; font-size:22px; text-align:center; line-height:200%">
                  What can nonprofits do now?
                 </h2>
                 <p align="center" style="text-align:center; line-height:200%">
                  Start by looking at the people who already showed up for your mission.
                  <br/>
                  Then, decide how to keep them close before your next major campaign begins.
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  A few practical moves can help.
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17859379475326" style="color: inherit; font-size: inherit; line-height: inherit;">
            <table cellpadding="0" cellspacing="0" class="hse-image-wrapper" role="presentation" width="100%">
             <tbody>
              <tr>
               <td align="center" class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; color:#272756; word-break:break-word; text-align:center; padding:10px 20px; font-size:0px" valign="top">
                <img align="middle" alt="IMG_20260805_191841_166" src="https://inboxflows.com/_/image/https%253A%252F%252Fconnect.rallyup.com%252Fhs-fs%252Fhubfs%252FIMG_20260805_191841_166.jpg%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253DIMG_20260805_191841_166.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjb25uZWN0LnJhbCIsInRpbWUiOjE3ODYzOTI2NDIuODk0NTI1M30:1wtWKY:XIFoSZH8N0LwavMW2VAG9kqpK0yuTUfs9RFOdmf2VbM" style="outline:none; text-decoration:none; max-width:100%; font-size:16px; border-radius:1%" width="560"/>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_1785936684770" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#ECEBFF" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#ECEBFF">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#ECEBFF">
      <tr style="background-color:#ECEBFF;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:600px;">
<![endif]-->
          <!--[if gte mso 9]>
  <table role="presentation" width="600" cellpadding="0" cellspacing="0" style="width:600px">
<![endif]-->
          <div class="hse-column hse-size-12" id="column_1785936684770_0">
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:10px 20px 10px 35px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17859366847702" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17859366847702_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 align="center" style="margin:0; font-size:22px; text-align:center; line-height:200%">
                  Volunteers need relationship care too
                 </h2>
                 <p align="center" style="text-align:center; line-height:200%">
                  Volunteers are part of your fundraising community.
                  <br/>
                  However, when people are stretched,
                  <br/>
                  they need to  understand  why their time matters.
                  <br/>
                  A volunteer who feels valued can become a  fundraiser, donor, or long-term advocate. A volunteer who feels ignored may not return.
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17859380105167" style="color: inherit; font-size: inherit; line-height: inherit;">
            <table cellpadding="0" cellspacing="0" class="hse-image-wrapper" role="presentation" width="100%">
             <tbody>
              <tr>
               <td align="center" class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; color:#272756; word-break:break-word; text-align:center; padding:10px 20px; font-size:0px" valign="top">
                <img align="middle" alt="1000020822" src="https://inboxflows.com/_/image/https%253A%252F%252Fconnect.rallyup.com%252Fhs-fs%252Fhubfs%252F1000020822.webp%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253D1000020822.webp/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjb25uZWN0LnJhbCIsInRpbWUiOjE3ODYzOTI2NDIuODk0NjgzfQ:1wtWKY:8KediF9QBmwqiJTF12Gew_tciQOHUYMRT-gIeLfHX6E" style="outline:none; text-decoration:none; max-width:100%; font-size:16px" width="560"/>
               </td>
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          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
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         </div>
        </div>
        <div class="hse-section" id="section_1779378593729" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#272756" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#272756">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#272756">
      <tr style="background-color:#272756;">
    <![endif]-->
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<![endif]-->
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<![endif]-->
          <div class="hse-column hse-size-12" id="column_1779378593729_0">
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            <tbody>
             <tr>
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               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17725327102502" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17725327102502_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 align="center" style="margin:0; font-size:22px; text-align:center; line-height:200%">
                  <span style="color: #cdf378;">
                   Make the next ask feel specific with RallyUp
                  </span>
                 </h2>
                 <span style="color: #cdf378;">
                 </span>
                 <p align="center" style="text-align:center; line-height:200%; font-size:16px; font-weight:normal">
                  <span style="color: #ebf9fe;">
                   Show the donors
                   <span style="font-weight: bold;">
                    what their gift is doing
                   </span>
                   ,
                   <span style="font-weight: bold;">
                    who it helps
                   </span>
                   , and
                  </span>
                 </p>
                 <p align="center" style="text-align:center; line-height:200%; font-size:16px; font-weight:normal">
                  <span style="color: #ebf9fe;">
                   <span style="font-weight: bold;">
                    keep them in the loop
                   </span>
                   at all times.
                  </span>
                 </p>
                 <p align="center" style="text-align:center; line-height:200%; font-size:16px; font-weight:normal">
                  <br/>
                  <span style="color: #ebf9fe;">
                   Retention may not always mean asking someone to give again.
                  </span>
                  <br/>
                  <span style="color: #ebf9fe;">
                   It can also mean
                   <span style="font-weight: bold;">
                    inviting an existing supporter
                   </span>
                   to take a more active role as a
                   <span style="font-weight: bold;">
                    volunteer, advocate, or peer fundraiser
                   </span>
                   .
                  </span>
                 </p>
                 <p align="center" style="text-align:center; line-height:200%; font-size:16px; font-weight:normal">
                  <br/>
                  <span style="color: #ebf9fe;">
                   <span style="font-weight: bold;">
                    RallyUp’s peer-to-peer campaigns
                   </span>
                   let you shift the
                  </span>
                 </p>
                 <p align="center" style="text-align:center; line-height:200%; font-size:16px; font-weight:normal">
                  <span style="color: #ebf9fe;">
                   ask to supporters who
                   <span style="font-weight: bold;">
                    create their own donation pages.
                   </span>
                  </span>
                 </p>
                 <p align="center" style="text-align:center; line-height:200%; font-size:16px; font-weight:normal">
                  <br/>
                  <span style="color: #ebf9fe;">
                   Give your supporters an easier way to rally their networks.
                  </span>
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
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               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17793811256873" style="color: inherit; font-size: inherit; line-height: inherit;">
                <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-collapse:separate!important">
                 <tbody>
                  <tr>
                   <td align="center" bgcolor="#CDF378" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; border-radius:25px; cursor:auto; background-color:#CDF378; mso-padding-alt:12px 18px" valign="middle">
                    <a data-hs-link-id="0" data-hs-link-id-v2="XFuoLAa9" style="color:#00a4bd; font-size:16px; font-family:Lato,Tahoma,sans-serif; Margin:0; text-transform:none; text-decoration:none; padding:12px 18px; display:block" target="_blank">
                     <strong style="color:#272756;font-weight:bold;text-decoration:none;font-style:normal;">
                      Start with Peer-to-Peer →
                     </strong>
                    </a>
                   </td>
                  </tr>
                 </tbody>
                </table>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
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          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_1785939081794" style="padding-left:10px; padding-right:10px">
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      <tr style="background-color:#FFFFFF;">
    <![endif]-->
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<![endif]-->
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<![endif]-->
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                 <h2 align="center" style="margin:0; line-height:175%; font-size:22px; text-align:center">
                  Resources that can help
                 </h2>
                </div>
               </div>
              </td>
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            </tbody>
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          <!--[if gte mso 9]></table><![endif]-->
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<![endif]-->
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<![endif]-->
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               </td>
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            </table>
           </div>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
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                <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-collapse:separate!important">
                 <tbody>
                  <tr>
                   <td align="center" bgcolor="#BCEBFA" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; border-radius:25px; cursor:auto; background-color:#BCEBFA; mso-padding-alt:12px 18px" valign="middle">
                    <a data-hs-link-id="0" data-hs-link-id-v2="SQ8Pzi12" style="color:#00a4bd; font-size:16px; font-family:Lato,Tahoma,sans-serif; Margin:0; text-transform:none; text-decoration:none; padding:12px 18px; display:block" target="_blank">
                     <strong style="color:#272756;font-weight:bold;text-decoration:none;font-style:normal;">
                      Explore nonprofit donor retention strategies
                     </strong>
                    </a>
                   </td>
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                </table>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
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               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_178593838510410" style="color: inherit; font-size: inherit; line-height: inherit;">
                <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-collapse:separate!important">
                 <tbody>
                  <tr>
                   <td align="center" bgcolor="#bfbdff" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; border-radius:25px; cursor:auto; background-color:#bfbdff; mso-padding-alt:12px 18px" valign="middle">
                    <a data-hs-link-id="0" data-hs-link-id-v2="r5yEV1vs" style="color:#00a4bd; font-size:16px; font-family:Lato,Tahoma,sans-serif; Margin:0; text-transform:none; text-decoration:none; padding:12px 18px; display:block" target="_blank">
                     <strong style="color:#272756;font-weight:bold;text-decoration:none;font-style:normal;">
                      Check out 25+ donation thank-you letter examples
                     </strong>
                    </a>
                   </td>
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                 </tbody>
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              </td>
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            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section-3" style="padding-left:10px; padding-right:10px">
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          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#272756">
      <tr style="background-color:#272756;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:600px;padding-bottom:30px; padding-top:30px;">
<![endif]-->
          <!--[if gte mso 9]>
  <table role="presentation" width="600" cellpadding="0" cellspacing="0" style="width:600px">
<![endif]-->
          <div class="hse-column hse-size-12" id="column-3-0">
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:0px 30px 10px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module-3-0-1" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module-3-0-1_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 align="center" style="margin:0; font-size:22px; text-align:center; line-height:200%">
                  <span style="color: #cdf378;">
                   A few thoughts from our CEO
                  </span>
                 </h2>
                 <p align="center" style="line-height:200%; text-align:center">
                  <span style="color: #ffffff;">
                   Fundraising numbers go up and down, but you can always protect the trust.
                   <br/>
                   Before your next campaign, choose one group of supporters,
                   <br/>
                   such as first-time donors or recent volunteers.
                  </span>
                 </p>
                 <p align="center" style="line-height:200%; text-align:center">
                  <span style="color: #ffffff;">
                   <br/>
                   Send them a thank-you that names exactly what they helped accomplish.
                   <br/>
                   Stronger fundraising starts with showing people that their first action mattered
                   <br/>
                   The nonprofits that stay close now
                   <br/>
                   will be in a stronger position when the next campaign begins.
                   <br/>
                   <br/>
                  </span>
                 </p>
                 <p align="left" style="line-height:175%; text-align:left">
                  <em>
                   <span style="color: #ffffff;">
                    — Steve Bernat
                   </span>
                  </em>
                 </p>
                 <p style="line-height:175%">
                  <em>
                   <span style="color: #ffffff;">
                    Founder and CEO, RallyUp
                   </span>
                  </em>
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
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      <tr style="background-color:#FFFFFF;">
    <![endif]-->
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<![endif]-->
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             <tbody>
              <tr>
               <td align="center" style="font-family:Lato, Tahoma, sans-serif; color:#272756; font-size:0; word-break:break-word">
                <p style="font-size:1px;border-top:8px solid #ECEBFF;width:100%;margin:0 auto;">
                </p>
                <!--[if mso]>
        <table role="none" align="center" border="0" cellpadding="0" cellspacing="0" style="font-size:1px;border-top:8px solid #ECEBFF;width:600px;">
          <tr>
            <td style="height:0;line-height:0">&nbsp;</td>
          </tr>
        </table>
      <![endif]-->
               </td>
              </tr>
             </tbody>
            </table>
           </div>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section-7" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#625ee9" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#625ee9; padding-bottom:30px; padding-top:30px">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#625ee9">
      <tr style="background-color:#625ee9;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:400px;padding-bottom:30px; padding-top:30px;">
<![endif]-->
          <!--[if gte mso 9]>
  <table role="presentation" width="400" cellpadding="0" cellspacing="0" style="width:400px">
<![endif]-->
          <div class="hse-column hse-size-8" id="column-7-0">
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module-7-0-0" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module-7-0-0_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 style="margin:0; font-size:22px; line-height:125%">
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                   With the right information, there’s no stopping your organization. You can go right to the top.
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