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What cologne a longtime grooming journalist chooses for his wedding is a daunting task as it is, but Adam Hurly also needed one that would evoke his mother (who cannot be present), will be used only once a year (on anniversaries), and mingles well with his future husband’s own personally tailored scent.
<a rel="noopener" style="text-decoration: underline; color: #000000;" target="_blank">
The story of his search
</a>
is a boon for those in the market for a new fragrance—and anyone seeking a spritz of heartfelt romance.—
<i>
Nick Catucci, site director
</i>
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One Bottle to Last a Lifetime
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</strong>
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<strong>
<span style="word-break: break-word; font-size: 15px;">
By Adam Hurly
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I’m getting married soon, and I didn’t spend much time thinking about
<a rel="noopener" style="text-decoration: underline; color: #000000;" target="_blank">
the suit
</a>
, nor
<a rel="noopener" style="text-decoration: underline; color: #000000;" target="_blank">
the shoes
</a>
. Once I got into the fitting rooms, those took me an hour or two to finalize. Even the gold ring was an easy decision. What weighed on me most, though, is the fragrance I’ll wear that day.
<br/>
<br/>
Some context: You see “groom,” you think “wedding.” I see “groom,” I think “
<a rel="noopener" style="text-decoration: underline; color: #000000;" target="_blank">
fragrance
</a>
,
<a rel="noopener" style="text-decoration: underline; color: #000000;" target="_blank">
shave
</a>
,
<a rel="noopener" style="text-decoration: underline; color: #000000;" target="_blank">
hair
</a>
,
<a rel="noopener" style="text-decoration: underline; color: #000000;" target="_blank">
skin
</a>
, breath, B.O…”. That’s my nature as a career men’s grooming journalist. And it explains why choosing a wedding day scent is such a big decision: I own many
<i>
hundreds of scents
</i>
; quadruple that if you count all the sample vials I have stowed under my desk. I already have my
<a rel="noopener" style="text-decoration: underline; color: #000000;" target="_blank">
go-to signature scents
</a>
, and a
<a rel="noopener" style="text-decoration: underline; color: #000000;" target="_blank">
seasonal scent
</a>
wardrobe that changes with the weather. There are about 60 that I keep “at the ready” between me and my partner at any given moment; they’re great decor on the bookshelf, too.
<br/>
<br/>
But when I embarked on the quest of finding the perfect wedding-day scent, I knew I wanted something tied specifically to that day. In other words, what I was looking for wasn’t going to get a ton of mileage, but it would be especially meaningful. I also imagined it to be something I could wear every year on our anniversary—an idea inspired by a fragrance-obsessed pal, who also happens to be tying the knot next year.
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How a Cologne Expert Chose His Wedding Scent
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