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  <div class="preheader" style="display:none;font-size:1px;color:#333333;line-height:1px;max-height:0px;max-width:0px;opacity:0;overflow:hidden;">
   Up to $800 off. Less pain. Best. Summer. Ever.  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­
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           <tbody>
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             <td class="column column-1" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;background-color:#f8f5ef;padding-bottom:16px;padding-left:32px;padding-right:32px;vertical-align:top" width="100%">
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               <tbody>
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                 <td class="pad">
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                 <td class="pad" style="padding-top:8px">
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           <tbody>
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             <td class="column column-1" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;padding-left:32px;padding-right:32px;padding-top:32px;vertical-align:top" width="100%">
              <table border="0" cellpadding="0" cellspacing="0" class="text_block block-1" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                      The only mattress with the GelFlex Grid
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                       <sup>
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                      Proven to improve sleep quality and reduce sleep-interfering pain by 63%.*
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      <table align="center" border="0" cellpadding="0" cellspacing="0" class="row row-8" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
       <tbody>
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         <td>
          <table align="center" border="0" cellpadding="0" cellspacing="0" class="row-content stack" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;background-color:#f8f5ef;border-radius:0;color:#000;width:600px;margin:0 auto" width="600">
           <tbody>
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             <td class="column column-1" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;padding-bottom:16px;padding-left:8px;padding-right:8px;padding-top:16px;vertical-align:top" width="33.333333333333336%">
              <table border="0" cellpadding="0" cellspacing="0" class="image_block block-1" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
               <tbody>
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                 <td align="center" class="pad" style="width:100%;padding-left:15px">
                  <div class="fullWidth" style="max-width:169px">
                   <a target="_blank">
                    <img alt="Gel for cooling " height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fd3ptznaucccg76.cloudfront.net%252FMTMyOjppbWcxLnBuZzo6MjAyNi0wNi0xNVQxMzoyOToxNi40OTk1ODY4NDRa.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM3B0em5hdWNjYyIsInRpbWUiOjE3ODE2MjU5MjMuNzk5MDg1NH0:1wZWHz:Y1KBO2YoQ0dfdF2BKhOgbfv-kbK55YTxSc013NslG50" style="display:block;height:auto;border:0;width:100%" title="Gel for cooling " width="169"/>
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              <table border="0" cellpadding="0" cellspacing="0" class="text_block block-2" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                 <td class="pad" style="padding-top:16px;padding-left:15px">
                  <div style="font-family:sans-serif">
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                    <p style="margin:0;font-size:14px;text-align:left;mso-line-height-alt:16.8px">
                     <span style="word-break: break-word; font-size: 28px;">
                      <span style="word-break: break-word;">
                       Gel for cooling
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             </td>
             <td class="column column-2" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;padding-bottom:16px;padding-left:8px;padding-right:8px;padding-top:16px;vertical-align:top" width="33.333333333333336%">
              <table border="0" cellpadding="0" cellspacing="0" class="image_block block-1" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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              <table border="0" cellpadding="0" cellspacing="0" class="text_block block-2" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                <tr>
                 <td class="pad" style="padding-top:16px;padding-left:7px;padding-right:7px">
                  <div style="font-family:sans-serif">
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                    <p style="margin:0;font-size:14px;text-align:left;mso-line-height-alt:16.8px">
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                       Flex for comfort
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             <td class="column column-3" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;padding-bottom:16px;padding-left:8px;padding-right:8px;padding-top:16px;vertical-align:top" width="33.333333333333336%">
              <table border="0" cellpadding="0" cellspacing="0" class="image_block block-1" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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                 <td align="center" class="pad" style="width:100%;padding-right:15px">
                  <div class="fullWidth" style="max-width:169px">
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              <table border="0" cellpadding="0" cellspacing="0" class="text_block block-2" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                 <td class="pad" style="padding-top:16px;padding-right:15px">
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      <table align="center" border="0" cellpadding="0" cellspacing="0" class="row row-9" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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          <table align="center" border="0" cellpadding="0" cellspacing="0" class="row-content stack" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;background-color:#fff;border-radius:0;color:#000;width:600px;margin:0 auto" width="600">
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              <div class="border">
               <table border="0" cellpadding="0" cellspacing="0" class="button_block block-1" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
                <tbody>
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                  <td align="left" class="pad" style="padding-top:10px">
                   <!--[if mso]>
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                     Up to $250 off
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               <table border="0" cellpadding="0" cellspacing="0" class="text_block block-2" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                     <p style="margin:0;font-size:14px;text-align:left;mso-line-height-alt:16.8px">
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                        Essential mattresses
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               <table border="0" cellpadding="0" cellspacing="0" class="text_block block-3" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                     <p style="margin:0;text-align:left;mso-line-height-alt:16.8px">
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                       Our original GelFlex Grid
                       <sup>
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                   <a style="color:#ffffff;text-decoration:none;" target="_blank">
                    <!--[if mso]>
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                      Shop Essential
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                     <img alt="Essential mattresses" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fd3ptznaucccg76.cloudfront.net%252FMTMyOjppbWc0LnBuZzo6MjAyNi0wNi0xNVQxMzo1NToyOS40MDk1NzY1Nzla.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM3B0em5hdWNjYyIsInRpbWUiOjE3ODE2MjU5MjMuNzk5MzkwNn0:1wZWHz:Rn5zu1AJwCN6fOlDwQN87yhH0XdGXe5V9oeGruPtbmM" style="display:block;height:auto;border:0;width:100%" title="Essential mattresses" width="268"/>
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           <tbody>
            <tr>
             <td class="column column-1" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;padding-bottom:16px;padding-left:24px;padding-right:8px;padding-top:32px;vertical-align:middle" width="50%">
              <table border="0" cellpadding="0" cellspacing="0" class="image_block block-1" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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                  <div class="fullWidth" style="max-width:268px">
                   <a target="_blank">
                    <img alt="Restore mattresses" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fd3ptznaucccg76.cloudfront.net%252FMTMyOjppbWc1LnBuZzo6MjAyNi0wNi0xNVQxMzo1NTo0OC42NjUzNTY0Mjla.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM3B0em5hdWNjYyIsInRpbWUiOjE3ODE2MjU5MjMuNzk5NDg2Nn0:1wZWHz:0WEChT2RG2zJih3QTR9pgk0cnNKE4yUUJUJqNSjvDNM" style="display:block;height:auto;border:0;width:100%" title="Restore mattresses" width="268"/>
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              <table border="0" cellpadding="0" cellspacing="0" class="button_block block-1" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
               <tbody>
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                 <td align="left" class="pad" style="padding-top:10px">
                  <!--[if mso]>
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                    Up to $500 off
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                     <span style="word-break: break-word; font-size: 28px;">
                      <span style="word-break: break-word;">
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                    <p style="margin:0;text-align:left;mso-line-height-alt:16.8px">
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              <table border="0" cellpadding="0" cellspacing="0" class="button_block block-4" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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                 <td align="left" class="pad" style="padding-top:16px">
                  <a style="color:#ffffff;text-decoration:none;" target="_blank">
                   <!--[if mso]>
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                    <span style="word-break: break-word; line-height: 28px;">
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                   <!--[if mso]></center></v:textbox></v:roundrect><![endif]-->
                  </a>
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                 <td class="pad" style="padding-top:8px">
                  <div style="font-family:sans-serif">
                   <div class="" style="font-size:14px;font-family:'Graphik Web',Arial,sans-serif;mso-line-height-alt:16.8px;color:#000;line-height:1.2">
                    <p style="margin:0;text-align:left;mso-line-height-alt:16.8px">
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                      Terms apply
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                  <td align="left" class="pad" style="padding-top:10px">
                   <!--[if mso]>
<v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word"   style="height:30px;width:69px;v-text-anchor:middle;" arcsize="20%" fillcolor="#ca2b16">
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                    <span style="word-break: break-word; line-height: 18px;">
                     $500 off
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                   <!--[if mso]></center></v:textbox></v:roundrect><![endif]-->
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                </tbody>
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               <table border="0" cellpadding="0" cellspacing="0" class="text_block block-2" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                 <tr>
                  <td class="pad" style="padding-top:10px">
                   <div style="font-family:sans-serif">
                    <div class="" style="font-size:14px;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;mso-line-height-alt:16.8px;color:#000;line-height:1.2">
                     <p style="margin:0;font-size:14px;text-align:left;mso-line-height-alt:16.8px">
                      <span style="word-break: break-word; font-size: 28px;">
                       <span style="word-break: break-word;">
                        Rejuvenate mattresses
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                </tbody>
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               <table border="0" cellpadding="0" cellspacing="0" class="text_block block-3" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                    <div class="" style="font-size:14px;font-family:'Graphik Web',Arial,sans-serif;mso-line-height-alt:16.8px;color:#000;line-height:1.2">
                     <p style="margin:0;text-align:left;mso-line-height-alt:16.8px">
                      <span style="word-break: break-word; font-size: 16px;">
                       Luxury comfort unlike anything else on the market.
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                </tbody>
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               <table border="0" cellpadding="0" cellspacing="0" class="button_block block-4" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
                <tbody>
                 <tr>
                  <td align="left" class="pad" style="padding-top:16px">
                   <a style="color:#ffffff;text-decoration:none;" target="_blank">
                    <!--[if mso]>
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                     <span style="word-break: break-word; line-height: 28px;">
                      Shop Rejuvenate
                     </span>
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                  <td class="pad" style="padding-top:8px">
                   <div style="font-family:sans-serif">
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                     <p style="margin:0;text-align:left;mso-line-height-alt:16.8px">
                      <span style="word-break: break-word; font-size: 8px;">
                       Terms apply
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                  <td align="center" class="pad" style="width:100%">
                   <div class="fullWidth" style="max-width:268px">
                    <a target="_blank">
                     <img alt="Rejuvenate mattresses" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fd3ptznaucccg76.cloudfront.net%252FMTMyOjppbWc2LnBuZzo6MjAyNi0wNi0xNVQxMzo1ODo0MS4yODA2ODg5NzBa.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM3B0em5hdWNjYyIsInRpbWUiOjE3ODE2MjU5MjMuNzk5NTgzN30:1wZWHz:4vi2DkunFoanfMsMlGINbdNLh-rw-ie2O4Oa07i0nL4" style="display:block;height:auto;border:0;width:100%" title="Rejuvenate mattresses" width="268"/>
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      <table align="center" border="0" cellpadding="0" cellspacing="0" class="row row-12 mobile_hide" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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         <td>
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             <td class="column column-1" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;vertical-align:top" width="100%">
              <table border="0" cellpadding="0" cellspacing="0" class="image_block block-1" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
               <tbody>
                <tr>
                 <td align="center" class="pad" style="width:100%">
                  <div style="max-width:600px">
                   <a target="_blank">
                    <img alt="The Mattress Quiz" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fd3ptznaucccg76.cloudfront.net%252FMTMyOjppbWc3LnBuZzo6MjAyNi0wNi0xNVQxMzo1OTo0Ny4yOTYzNDU5MDha.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM3B0em5hdWNjYyIsInRpbWUiOjE3ODE2MjU5MjMuNzk5Njc5OH0:1wZWHz:uNeLhB5DBSfviwyUKoXOiLJaMj8DoMJSyufyMZJdXJ4" style="display:block;height:auto;border:0;width:100%" title="The Mattress Quiz" width="600"/>
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          <table align="center" border="0" cellpadding="0" cellspacing="0" class="row-content stack" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;mso-hide:all;display:none;max-height:0;overflow:hidden;background-color:#f5f2ed;border-radius:0;color:#000;width:600px;margin:0 auto" width="600">
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                <tr>
                 <td align="center" class="pad" style="width:100%">
                  <div style="max-width:600px">
                   <a target="_blank">
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                      <span style="word-break: break-word; font-size: 30px; color: #181831;">
                       Try it to believe it
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                       Find Purple in thousands of stores across the country and try out our beds in person.
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                      Find a store
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                    <!--[if mso]></center></v:textbox></v:roundrect><![endif]-->
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             <td class="column column-2 last" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;padding-bottom:16px;padding-left:8px;padding-right:24px;padding-top:16px;vertical-align:middle" width="50%">
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                 <td class="pad" style="padding-top:10px">
                  <div style="font-family:sans-serif">
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                    <p style="margin:0;text-align:center;mso-line-height-alt:16.8px">
                     <span style="word-break: break-word; font-size: 28px;">
                      As low as
                      <em>
                       0%
                      </em>
                      APR
                      <sup>
                       1
                      </sup>
                     </span>
                    </p>
                   </div>
                  </div>
                 </td>
                </tr>
               </tbody>
              </table>
             </td>
            </tr>
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      <table align="center" border="0" cellpadding="0" cellspacing="0" class="row row-16" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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           <tbody>
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             <td class="column column-1" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;padding-bottom:16px;padding-right:20px;vertical-align:top" width="50%">
              <table border="0" cellpadding="0" cellspacing="0" class="button_block block-1" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
               <tbody>
                <tr>
                 <td align="right" class="pad" style="padding-top:16px">
                  <a style="color:#ffffff;text-decoration:none;" target="_blank">
                   <!--[if mso]>
<v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word"  href="https://purple.com/financing?externalId=ZNr72"  style="height:48px;width:115px;v-text-anchor:middle;" arcsize="100%" fillcolor="#181831">
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<![endif]-->
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                    <span style="word-break: break-word; line-height: 28px;">
                     Prequalify
                    </span>
                   </span>
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                  </a>
                 </td>
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               </tbody>
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                  <a style="color:#181831;text-decoration:none;" target="_blank">
                   <!--[if mso]>
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                    <span style="word-break: break-word; line-height: 28px;">
                     Learn more
                    </span>
                   </span>
                   <!--[if mso]></center></v:textbox></v:roundrect><![endif]-->
                  </a>
                 </td>
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               </tbody>
              </table>
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           </tbody>
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         </td>
        </tr>
       </tbody>
      </table>
      <table align="center" border="0" cellpadding="0" cellspacing="0" class="row row-17" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
       <tbody>
        <tr>
         <td>
          <table align="center" border="0" cellpadding="0" cellspacing="0" class="row-content stack" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;background-color:#f0ebff;border-radius:0;color:#000;width:600px;margin:0 auto" width="600">
           <tbody>
            <tr>
             <td class="column column-1" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;padding-bottom:32px;padding-left:32px;padding-right:32px;vertical-align:top" width="100%">
              <table border="0" cellpadding="0" cellspacing="0" class="text_block block-1" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                    <p style="margin:0;text-align:center;mso-line-height-alt:16.8px">
                     <span style="word-break: break-word; font-size: 12px;">
                      Terms Apply. Subject to credit approval.
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                    </p>
                   </div>
                  </div>
                 </td>
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               </tbody>
              </table>
             </td>
            </tr>
           </tbody>
          </table>
         </td>
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      <table align="center" border="0" cellpadding="0" cellspacing="0" class="row row-18" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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             <td class="column column-1" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;padding-bottom:20px;padding-left:20px;padding-right:20px;padding-top:20px;vertical-align:top" width="100%">
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               <tbody>
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                  <div style="margin-left:-20px">
                   <ul start="1" style="margin-top:0;margin-bottom:0;list-style-type:revert">
                    <li style="Margin:0">
                     <a rel="noopener" style="text-decoration: none; color: #181831;" target="_blank">
                      Take our Mattress Quiz
                     </a>
                    </li>
                    <li style="Margin:0">
                     <a rel="noopener" style="text-decoration: none; color: #181831;" target="_blank">
                      Connect with a Sleep Genius
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                    </li>
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                     <a rel="noopener" style="text-decoration: none; color: #181831;" target="_blank">
                      Find a store
                     </a>
                    </li>
                    <li style="Margin:0">
                     <a rel="noopener" style="text-decoration: none; color: #181831;" target="_blank">
                      As low as 0% APR
                      <sup>
                       1
                      </sup>
                     </a>
                    </li>
                   </ul>
                  </div>
                 </td>
                </tr>
               </tbody>
              </table>
              <table border="0" cellpadding="10" cellspacing="0" class="divider_block block-3" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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          <table align="center" border="0" cellpadding="0" cellspacing="0" class="row-content stack" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;background-color:#fff;color:#000;width:600px;margin:0 auto" width="600">
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             <td class="column column-1" style="mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;padding-bottom:38px;padding-left:24px;padding-right:24px;padding-top:30px;vertical-align:top" width="100%">
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              <table border="0" cellpadding="10" cellspacing="0" class="social_block block-2" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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