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   New York Fashion Wrestles With Reality
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   Your essential NYFW briefing.
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                     We went into this New York Fashion Week season with one question top of mind: how are designers in the city making it work right now? It’s harder than ever to get a fledgling ready-to-wear business off the ground, and the state of US politics makes focusing on something like fashion feel futile. But as always, they persisted.
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                   <p style="margin:0;font-size:14px;mso-line-height-alt:28px">
                    <span style="word-break: break-word; font-size: 14px;">
                     This season, designers felt more serious than ever about their businesses and their customers. They’re relaunching their websites, only creating things for the runway that they intend to sell, and sharpening focus on who their audience is and what they want to wear. The result was a sturdy, if not abundantly innovative, slate of shows. Yes, there was another debate about whether or not New York Fashion Week needs to exist at all (a recurring trope at this point), but who has time for that talk? These designers have brands to build.
                    </span>
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                     Read our
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                      <strong>
                       key takeaways
                      </strong>
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                     , and catch up on all of our New York Fashion Week coverage, below.
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                       New York Fashion Wrestles With Reality, Plus 4 More Takeaways from NYFW
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