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Here's what 615 tonnes of CO₂ looks like and what we did about it ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
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May 28, 2026
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Read online
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Every quarter, we do something a little unusual for a tech company: we look our emissions in the eye and offset them. This edition, we're sharing what that looked like in Q1, plus some news, a stat that'll stick with you, a podcast episode that made us rethink our driveways, and an early look at the return of the Shift Impact Grant.
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<img alt="Eco Illustration" src="https://inboxflows.com/_/image/https%253A%252F%252Fstatic.tryshiftcdn.com%252Fstatic%252Fimages%252Fuploads%252Feco-illustration.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdGF0aWMudHJ5cyIsInRpbWUiOjE3Nzk5NzQxMTEuNzgxMjYyMn0:1wSaZr:lVWTdQMranTzWse2Q6yYL2Vn6vdWI45uUhpJs_i6E50" style="width:100%"/>
</a>
</td>
</tr>
</tbody>
</table>
<table style="width: 100%;" width="100%">
<tbody>
<tr>
<td style="padding: 0 40px 48px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
<table align="left" class="white-container-lg" style="width: 100%; padding: 40px; border-radius: 16px; border: 1px solid #85bcff; background: #f2f9ff; box-shadow: 0 0 24px 0 rgba(86, 147, 252, 0.2); text-align: left;" width="100%">
<tbody>
<tr>
<td style="-webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
<p class="heading-lg" style="margin: 0; color: #0c0910; font-size: 28px; font-style: normal; font-weight: 500; line-height: 125%; letter-spacing: -0.56px; text-align: center; margin-bottom: 16px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
From tracking to offsetting
</p>
<a style="text-decoration-line: none; display: block; width: fit-content; margin-bottom: 32px;" target="_blank">
<img alt="Carbon Meter" src="https://inboxflows.com/_/image/https%253A%252F%252Fstatic.tryshiftcdn.com%252Fstatic%252Fimages%252Fuploads%252Foffset-image-may-reearth.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdGF0aWMudHJ5cyIsInRpbWUiOjE3Nzk5NzQxMTEuNzgxMzg0fQ:1wSaZr:wxtI-xhWxzOMflnyNc3H_4eX3L7gIW7YqOYjizHDVV0" style="width:100%;border-radius:10px"/>
</a>
<p class="text-md" style="color: #0c0910; font-size: 16px; font-style: normal; font-weight: 400; line-height: 150%; margin: 0 0 16px 0; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
From January to March 2026,
<strong>
the Shift community generated 615 tonnes of CO₂
</strong>
through everyday browsing, and Shift has now offset all of it.
</p>
<p class="text-md" style="color: #0c0910; font-size: 16px; font-style: normal; font-weight: 400; line-height: 150%; margin: 0 0 12px 0; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
In practice, that means:
</p>
<ul class="text-md" style="color: #0c0910; font-size: 16px; font-style: normal; font-weight: 400; line-height: 150%; margin: 0 0 16px 20px; padding: 0;">
<li style="margin:0 0 8px 0">
Tracking emissions with Shift's
<a style="text-decoration-line: none; width: fit-content; display: inline; color: #4b60c5; text-decoration: none; font-weight: 500;" target="_blank">
<u>
Carbon Meter,
</u>
</a>
based on the Sustainable Web Design Model
</li>
<li style="margin:0 0 8px 0">
Purchasing verified credits through Carbonzero, supporting two certified North American climate projects
</li>
<li style="margin:0 0 8px 0">
Protecting millions of hectares of old-growth rainforest in BC's Great Bear Forest through Indigenous-led stewardship
</li>
<li style="margin:0 0 8px 0">
Supporting low-carbon cement production across Arizona, Texas, and Georgia — replacing traditional cement with natural industrial by-products
</li>
<li style="margin:0">
Maintaining third-party emissions accounting through Shift's Climate Action Partnership with Synergy Enterprises
</li>
</ul>
<p class="text-md" style="color: #0c0910; font-size: 16px; font-style: normal; font-weight: 400; line-height: 150%; margin: 0; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
The aim is to take responsibility for the impact we can measure, and keep doing so, every quarter.
</p>
<br/>
<br/>
<a style="text-decoration-line: none; display: block; width: fit-content; margin: 0 auto;" target="_blank">
</a>
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<tbody>
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Read article
</p>
</td>
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Did you know?
</p>
<img alt="Did you know stat" src="https://inboxflows.com/_/image/https%253A%252F%252Fstatic.tryshiftcdn.com%252Fstatic%252Fimages%252Fuploads%252Fmay-impact-stat-final-2.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdGF0aWMudHJ5cyIsInRpbWUiOjE3Nzk5NzQxMTEuNzgxNjI3N30:1wSaZr:ciMpF3SPZe6RPy_LG99CU8V7D_f5XgXpT0yjqxv63KQ" style="width:100%;border-radius:10px;display:block;margin-bottom:16px"/>
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Source
</p>
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<tbody>
<tr>
<td style="-webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
<p class="heading-lg" style="margin: 0; color: #0c0910; font-size: 28px; font-style: normal; font-weight: 500; line-height: 125%; letter-spacing: -0.56px; text-align: center; margin-bottom: 16px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
The Shift Impact Grant is returning
</p>
<p class="text-md" style="margin: 0; color: #0c0910; font-size: 16px; font-style: normal; font-weight: 400; line-height: 150%; margin-bottom: 16px; text-align: left; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
The Shift Impact Grant is back.
<strong>
$25,000 USD
</strong>
, no strings attached, for a tech-based initiative driving real, measurable change. Applications are opening very soon, so keep an eye on your inbox.
</p>
<a style="text-decoration-line: none; display: block; width: fit-content; margin: 0 auto;" target="_blank">
</a>
<table style="width: 100%; border-collapse: collapse;" width="100%">
<tbody>
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Learn more about Shift Gives
</p>
</td>
<td style="-webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
<img alt="Blue Chevron Right" src="https://inboxflows.com/_/image/https%253A%252F%252Fstatic.tryshiftcdn.com%252Fstatic%252Fimages%252Fuploads%252Fblue-chevron-right.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdGF0aWMudHJ5cyIsInRpbWUiOjE3Nzk5NzQxMTEuNzgxODA0Nn0:1wSaZr:zlx7kEp6n0XVrYGTMFRm4W4cuY8twO8BWpU-gXIuWQY" style="vertical-align:middle;width:24px"/>
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News on green tech
</p>
<table class="white-container-sm" style="width: 100%; padding: 16px; border-radius: 16px; border: 1px solid #85bcff; background: #f2f9ff; box-shadow: 0 0 24px 0 rgba(86, 147, 252, 0.2); margin-bottom: 16px;" width="100%">
<tbody>
<tr>
<td style="vertical-align: top; padding-right: 16px; font-size: 24px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;" valign="top">
⚡
</td>
<td style="-webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
<p class="text-md" style="margin: 0; color: #0c0910; font-size: 16px; font-style: normal; font-weight: 400; line-height: 150%; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
Microsoft is weighing whether to
<a class="bold-blue" style="text-decoration-line: none; width: fit-content; color: #4b60c5; font-weight: 600; display: inline;" target="_blank">
walk back its clean energy pledge
</a>
as AI data centers make its 2030 targets harder to hit.
</p>
</td>
</tr>
</tbody>
</table>
<table class="white-container-sm" style="width: 100%; padding: 16px; border-radius: 16px; border: 1px solid #85bcff; background: #f2f9ff; box-shadow: 0 0 24px 0 rgba(86, 147, 252, 0.2); margin-bottom: 16px;" width="100%">
<tbody>
<tr>
<td style="vertical-align: top; padding-right: 16px; font-size: 24px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;" valign="top">
☀️
</td>
<td style="-webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
<p class="text-md" style="margin: 0; color: #0c0910; font-size: 16px; font-style: normal; font-weight: 400; line-height: 150%; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
Despite policy headwinds, the US is on track to add
<a class="bold-blue" style="text-decoration-line: none; width: fit-content; color: #4b60c5; font-weight: 600; display: inline;" target="_blank">
80 GW of new solar, wind, and battery storage
</a>
this year — renewable energy's biggest year yet.
</p>
</td>
</tr>
</tbody>
</table>
<table class="white-container-sm" style="width: 100%; padding: 16px; border-radius: 16px; border: 1px solid #85bcff; background: #f2f9ff; box-shadow: 0 0 24px 0 rgba(86, 147, 252, 0.2); margin-bottom: 16px;" width="100%">
<tbody>
<tr>
<td style="vertical-align: top; padding-right: 16px; font-size: 24px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;" valign="top">
🌊
</td>
<td style="-webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
<p class="text-md" style="margin: 0; color: #0c0910; font-size: 16px; font-style: normal; font-weight: 400; line-height: 150%; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
A startup is building
<a class="bold-blue" style="text-decoration-line: none; width: fit-content; color: #4b60c5; font-weight: 600; display: inline;" target="_blank">
data centers in the ocean
</a>
, powered by wave energy, to take the pressure off overstretched power grids.
</p>
</td>
</tr>
</tbody>
</table>
<table class="white-container-sm" style="width: 100%; padding: 16px; border-radius: 16px; border: 1px solid #85bcff; background: #f2f9ff; box-shadow: 0 0 24px 0 rgba(86, 147, 252, 0.2);" width="100%">
<tbody>
<tr>
<td style="vertical-align: top; padding-right: 16px; font-size: 24px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;" valign="top">
🤖
</td>
<td style="-webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
<p class="text-md" style="margin: 0; color: #0c0910; font-size: 16px; font-style: normal; font-weight: 400; line-height: 150%; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
AI's energy appetite is so large that tech companies are now
<a class="bold-blue" style="text-decoration-line: none; width: fit-content; color: #4b60c5; font-weight: 600; display: inline;" target="_blank">
generating their own power on-site
</a>
rather than relying on the public grid.
</p>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table>
<table class="quick-action-desktop" style="width: 100%;" width="100%">
<tbody>
<tr>
<td style="padding: 0 40px 48px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
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<tbody>
<tr>
<td style="-webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
<table style="width: 100%;" width="100%">
<tbody>
<tr>
<td style="vertical-align: top; padding-right: 16px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;" valign="top">
<img alt="Blue Bolt Icon" src="https://inboxflows.com/_/image/https%253A%252F%252Fstatic.tryshiftcdn.com%252Fstatic%252Fimages%252Fuploads%252Fblue-bolt-icon.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdGF0aWMudHJ5cyIsInRpbWUiOjE3Nzk5NzQxMTEuNzgxOTN9:1wSaZr:8bw7wGH5HGoepy9bfHJCSwp-1rphfCa9RYjF0oy8xwI" style="width:40px"/>
</td>
<td align="left" style="vertical-align: top; text-align: left; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;" valign="top">
<p class="text-lg bold-white" style="margin: 0; font-size: 18px; font-style: normal; line-height: 150%; color: #fff; font-weight: 600; margin-bottom: 8px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
Challenge
</p>
<p class="text-sm" style="margin: 0; font-size: 14px; font-style: normal; font-weight: 400; line-height: 150%; color: #c0c5d2; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
Switch your devices to dark mode, it uses less energy on OLED screens.
</p>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table>
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<tbody>
<tr>
<td style="-webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
<img alt="Blue Bolt Icon" src="https://inboxflows.com/_/image/https%253A%252F%252Fstatic.tryshiftcdn.com%252Fstatic%252Fimages%252Fuploads%252Fblue-bolt-icon.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdGF0aWMudHJ5cyIsInRpbWUiOjE3Nzk5NzQxMTEuNzgyMDM5OX0:1wSaZr:zst1oDhyWzpCgfW3jXWQMHb9JFBWPv3_0LL_u34YIoY" style="width:40px;margin-bottom:8px"/>
<p class="text-lg bold-white" style="margin: 0; font-size: 18px; font-style: normal; line-height: 150%; color: #fff; font-weight: 600; margin-bottom: 8px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
Challenge
</p>
<p class="text-sm" style="margin: 0; font-size: 14px; font-style: normal; font-weight: 400; line-height: 150%; color: #c0c5d2; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
Cut standby ("vampire") power. Put your desk setup on a power bar and switch it off overnight.
</p>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table>
<table class="listen-to-this-desktop" style="width: 100%;" width="100%">
<tbody>
<tr>
<td style="padding: 0 40px 48px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
<p class="heading-lg" style="margin: 0; color: #0c0910; font-size: 28px; font-style: normal; font-weight: 500; line-height: 125%; letter-spacing: -0.56px; text-align: center; margin-bottom: 32px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
Worth a listen
</p>
<table class="white-container-lg" style="width: 100%; padding: 40px; border-radius: 16px; border: 1px solid #85bcff; background: #f2f9ff; box-shadow: 0 0 24px 0 rgba(86, 147, 252, 0.2);" width="100%">
<tbody>
<tr>
<td style="-webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
<table style="width: 100%;" width="100%">
<tbody>
<tr>
<td style="vertical-align: top; padding-right: 24px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;" valign="top">
<a style="text-decoration-line: none; display: block; width: fit-content;" target="_blank">
<img alt="Cleaning Up Podcast" src="https://inboxflows.com/_/image/https%253A%252F%252Fstatic.tryshiftcdn.com%252Fstatic%252Fimages%252Fuploads%252Fmay-pod-reearth.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdGF0aWMudHJ5cyIsInRpbWUiOjE3Nzk5NzQxMTEuNzgyMTQ4OH0:1wSaZr:JhVl8c1X38MsKO6RgFHtfQxVUqogUYOWyIW5loD50xA" style="width:135px;border-radius:8px"/>
</a>
</td>
<td align="left" style="vertical-align: top; text-align: left; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;" valign="top">
<p class="text-xs bold-white" style="margin: 0; font-size: 12px; font-style: normal; line-height: 150%; color: #fff; font-weight: 600; margin-bottom: 8px; padding: 2px 8px; width: fit-content; border-radius: 999px; background-color: rgba(79,114,216,.5); background: linear-gradient(96deg,rgba(79,114,216,.5) 2.93%,rgba(45,64,157,.5) 100%); -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
Podcast
</p>
<p class="text-lg bold" style="margin: 0; color: #0c0910; font-size: 18px; font-style: normal; line-height: 150%; font-weight: 600; margin-bottom: 8px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
Are Fossil Fuel Cars About to Have Their Kodak Moment?
</p>
<p class="text-sm" style="margin: 0; color: #31353f; font-size: 14px; font-style: normal; font-weight: 400; line-height: 150%; margin-bottom: 8px; -webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
Fiona Howarth of Octopus Electric Vehicles joins Cleaning Up to explain how EVs are becoming more than just cars — and why the energy sitting in your driveway could soon be powering your home and stabilising the grid.
</p>
<a style="text-decoration-line: none; display: block; width: fit-content;" target="_blank">
</a>
<table style="width: 100%; border-collapse: collapse;" width="100%">
<tbody>
<tr>
<td style="-webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
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Listen now
</p>
</td>
<td style="-webkit-text-size-adjust: 100% !important; -ms-text-size-adjust: 100% !important;">
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Worth a listen
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Podcast
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Are Fossil Fuel Cars About to Have Their Kodak Moment?
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Fiona Howarth of Octopus Electric Vehicles joins Cleaning Up to explain how EVs are becoming more than just cars — and why the energy sitting in your driveway could soon be powering your home and stabilising the grid.
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Listen now
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Should governments set strict emissions limits for data centers?
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Yes, if you create the emissions, you own them
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No, it'll just slow down innovation
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Still making up my mind
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We offset 615 tonnes in Q1 2026. Here's what that means
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The Carbon Footprint of the Internet: How Your Data Usage Emits CO₂
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Inside the Carbon Meter: How Shift offsets your digital carbon footprint
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How Big Tech Giants are Tackling (or Contributing to) Climate Change
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Read article
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Resources from Shift
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We offset 615 tonnes in Q1 2026. Here's what that means
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Shift is on a journey to carbon neutrality
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Every click counts. We're on a mission to reduce our carbon impact and help you do the same. Thanks for being part of the shift.
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2 weeks, 5 days ago - hello@shift.com
The carbon bill for your browsing? We paid it
Here's what 615 tonnes of CO₂ looks like and what we did about it ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏...