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            Today, Rawlings baseballs are on the juice and live podcast event sales are ruling the roost, but first...
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               <span style="color: #000000; font-family: 'Courier New',courier,monospace; font-size: 22px; font-weight: bold; letter-spacing: -1px; line-height: 100%; text-decoration: none;">
                The Hustle
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               Sponsored by
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            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             <strong>
              Open them earholes, folks
             </strong>
             🎧 Episode #3 of
             <em>
              <strong>
               My First Million
              </strong>
             </em>
             is live. Listen to it
             <a style="-webkit-text-fill-color: #ed4d1f; color: #ed4d1f; text-decoration: none;">
              here
             </a>
             .
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            <h2 style="font-family: arial, sans-serif; font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
             <strong>
              On its way to space, Virgin Galactic plans to make a pit stop on Wall Street
             </strong>
            </h2>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Richard Branson’s space tourism company is boldly going where no space tourism company has gone before: The New York Stock Exchange.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Yesterday, Branson announced that Virgin Galactic plans to become the first human spaceflight company to go public.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             According to
             <a style="-webkit-text-fill-color: #ed4d1f; color: #ed4d1f; text-decoration: none;">
              <em>
               The Washington Post
              </em>
             </a>
             , Virgin Galactic is said to be valued at around $1.5B and is expected to go public this year.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              Houston, we have IPO plans
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Virgin Galactic has raised more than $1B since it was founded in 2004. But most of it has been funded by Branson’s personal fortune -- mainly because he didn’t think it was going to take this long to get tourists into space.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             But, shockingly, space flight is hard... and the company has been hit with various technical setbacks (like when a spaceship
             <a style="-webkit-text-fill-color: #ed4d1f; color: #ed4d1f; text-decoration: none;">
              came apart
             </a>
             during a test flight in 2014, killing a co-pilot).
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              It’s also crazy expensive
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Even a British billionaire is having trouble keeping the company afloat on his own dime.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             The purpose of going public is so Virgin Galactic can use the capital it raises to keep the thrusters firing until it brings in its own cash from commercial flights.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              Now, it’s only a matter of time (and money)
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Taking a company of this size and stature public is a risky move, especially for a space tourism company that seems light-years away from ever flying any tourists.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             But Branson and his esteemed colleagues know it’s only a matter of time until the cash starts pouring in.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             600 people in 60 countries have already slapped down more than $80m in deposits to hold a spot on one of Branson’s space trains ($250k per ticket). And that’s not to mention the competition.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             The fast-growing industry as a whole -- most notably SpaceX and Jeff Bezos’ Blue Origin --  could be worth as much as
             <a style="-webkit-text-fill-color: #ed4d1f; color: #ed4d1f; text-decoration: none;">
              $2.7T
             </a>
             by 2045.
            </p>
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            It pays to stay in the air
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               SPONSORED
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               my first million podcast
              </td>
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               by
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            <p dir="ltr" style="font-family: arial, sans-serif; font-size: 12px; font-style: italic; line-height: 120%; margin: 0; padding-bottom: 10px;">
             We’ve partnered with
             <a style="-webkit-text-fill-color: #ed4d1f; color: #ed4d1f; text-decoration: none;">
              monday.com
             </a>
             to bring you the first season of The Hustle’s first podcast: My First Million.
            </p>
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           <td>
            <h2 style="font-family: arial, sans-serif; font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
             <strong>
              Street fights, internet booze, and a hot dog stand: it’s Sam Parr time
             </strong>
            </h2>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             You may not know it, but The Hustle is just the latest in a lifelong string of entrepreneurial pursuits of our founder, Sam.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             In the newest episode of The Hustle’s podcast,
             <a style="-webkit-text-fill-color: #ed4d1f; color: #ed4d1f; text-decoration: none;">
              <em>
               My First Million
              </em>
             </a>
             <em>
              ,
             </em>
             host Shaan Puri explores how our fearless leader went from owning a hot dog stand in Tennessee (
             <em>
              Southern Sam’s: Weiners as big as a baby’s arm!
             </em>
             ) to starting one of the fastest-growing media companies in the country from his San Francisco kitchen -- and all the lessons he’s learned along the way.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             <em>
              Click below to listen for free and subscribe if ya’ love us.
             </em>
            </p>
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             <u>
              <b>
               Subscribe below:
              </b>
             </u>
            </p>
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            <h2 style="font-family: arial, sans-serif; font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
             <strong>
              Live podcast events have got everyone talking
             </strong>
            </h2>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             In the past 6 years, the number of paid podcast events has increased by more than 2,000%, according to independent ticket vendor data
             <a style="-webkit-text-fill-color: #ed4d1f; color: #ed4d1f; text-decoration: none;">
              reviewed
             </a>
             by
             <em>
              Axios
             </em>
             .
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             The explosion of live events represents a reliable secondary source of revenue for popular podcasts.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              But not all podcasts are created equal
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Personality-driven podcasts like Peter Sagal’s
             <em>
              Wait Wait… Don’t Tell Me!
             </em>
             on NPR are some of the most successful.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Podcasting critics explain the success of these people-powered podcast events with an “
             <a style="-webkit-text-fill-color: #ed4d1f; color: #ed4d1f; text-decoration: none;">
              intimacy thesis
             </a>
             ,” arguing that podcasting’s fundamental value lies in its ability to cultivate a feeling of intimacy between a speaker and a listener.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              And people will pay big bucks for an intimate experience
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             <em>
              My Favorite Murder
             </em>
             and
             <em>
              Wait Wait… Don’t Tell Me!
             </em>
             -- 2 personality-driven podcasts -- charge the most per average ticket, at $117 and $113, respectively.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             It’s likely that other shows will follow suit: The number of paid, live podcast performances increased from just 21 in 2012 to 460 last year.
            </p>
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                 »
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                 Pod-a-bing pod-a boom
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            <h2 style="font-family: arial, sans-serif; font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
             <strong>
              Are MLB’s baseballs on the juice?
             </strong>
            </h2>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             This year, according to
             <a style="-webkit-text-fill-color: #ed4d1f; color: #ed4d1f; text-decoration: none;">
              <em>
               The Washington Post
              </em>
             </a>
             , MLB players are on pace to hit nearly 6,500 home runs, eclipsing the 2017 record by 400 home runs.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             This power surge isn’t happening because of Sammy Sosa and Mark McGwire’s use of steroids. This time, the baseballs -- not the athletes -- are juiced.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             <strong>
              An inside job?
             </strong>
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Pitchers have voiced complaints about juiced baseballs for the last 4 years but have been particularly outspoken this summer.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             The league may be the culprit: The MLB purchased ball manufacturer Rawlings in 2018.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             “I find it really hard to believe that Major League Baseball owns Rawlings and just coincidentally the balls become juiced,” Houston Astros pitcher Justin Verlander
             <a style="-webkit-text-fill-color: #ed4d1f; color: #ed4d1f; text-decoration: none;">
              told
             </a>
             <em>
              ESPN
             </em>
             .
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             MLB commissioner Rob Manfred admits these changes may be attributable to the balls... but denied the MLB had juiced the balls on purpose.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             <strong>
              The balls were juiced in the ’90s, too
             </strong>
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             As it turns out, these concerns are cyclical: Critics
             <a style="-webkit-text-fill-color: #ed4d1f; color: #ed4d1f; text-decoration: none;">
              theorize
             </a>
             that juiced baseballs led to a rise in homers during the ‘roid-raging ’90s
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Not much has changed. On Monday, The Blue Jays’ Vladimir Guerrero Jr. hit 91 home runs in the Home Run Derby, 30 more than the previous record.
            </p>
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            <h2 style="font-family: arial, sans-serif; font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
             <strong>
              You can now pay extra to be comfortable in your Uber
             </strong>
            </h2>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Yesterday, Uber
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              launched
             </a>
             a new tier of its ride-hailing service called “Uber Comfort.”
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             The new service offers riders nicer vehicles, more highly rated drivers, and temperature and conversation preferences --
             <em>
              AKA the ability to opt out of a 20 minute soliloquy on your driver’s chihuahua’s intestinal problems
             </em>
             -- for a 20% to 40% premium over standard UberX fares.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              Silence isn’t Uber’s first premium feature
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             In fact, Uber now has 7 tiers -- Express Pool, Pool, X, X Diamond, Comfort, Select, and Black (the last 2 are even more expensive than the new Comfort tier).
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Uber rolled out rider preferences in May in its topmost rider tiers, turning silence into a premium feature.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              But reactions to the ‘Quiet Ride’ feature have been mixed
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Some people have argued that forcing Uber drivers to bite their tongues is another example of Uber imposing harsh working conditions on its drivers.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             But other commentators point out that the new Comfort Mode also enables drivers to earn an extra 20% for rides of the same duration and distance, making the silent treatment well worth their while.
            </p>
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              At $3 a bar, they’ve gotta be amazing
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             Dr. Anthony Gustin was sick of seeing low-carb bars with trashy ingredients that touted being “low carb” but still spiked blood sugar levels and ruined your gut.
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            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             On a quest for better, he founded
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              Perfect Keto
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             . Fast-forward 1 year, and 14 iterations later -- the good Doc perfected the Keto Bar.
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             <a style="-webkit-text-fill-color: #ed4d1f; color: #ed4d1f; text-decoration: none;">
              The Keto Bar
             </a>
             has 3 carbs, superb ingredients, and flavors you’ll find at an artisanal gelato stand -- Caramel, Almond Butter, Cookie Dough, even Lemon Poppyseed.
            </p>
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              Get 15% off and free shipping
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              then owning one is Sean-Connery-as-James Bond:
              <em>
               even cooler
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              . Lucky for you,
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               The Wall Street Journal’s Best Investment of 2018?
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              Art. Get in on the action with
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              , the only platform that allows you to invest in timeless masterpieces.*
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               If you love used car dealerships
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              , Urban Outfitters has the perfect gift for you: a
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               mini inflatable arm-flailing tube man
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              that fits right on your desk.
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            share the hustle
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              Refer coworkers, get free stuff
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