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   Walmart's Bad News Might Signal Something Bigger
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   Plus: 4 AI prompts to start a solo business, this 23-year-old solves an absurd problem, and the authenticity mistakes leaders make. ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­
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                    Presented by:
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                  <p style="font-weight: bold; font-size: 17px; margin-bottom: 6px; color: #111111;">
                   MAY 26, 2026
                  </p>
                  <p style="font-weight: bold; font-size: 15px; margin-bottom: 10px; color: #0073e6;">
                   What's on deck today:
                  </p>
                  <ul style="margin-top: 0; margin-bottom: 0; padding-left: 22px; color: #333333;">
                   <li>
                    The authenticity mistake costing leaders their credibility
                   </li>
                   <li>
                    4 AI prompts you can use to start a solo business
                   </li>
                   <li>
                    This 23-year-old's business solves an absurd problem in sports
                   </li>
                   <li>
                    Over 40? You need a replacement to hustle culture
                   </li>
                  </ul>
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                  <p style="font-weight: bold; font-size: 15px; margin-bottom: 10px; color: #0073e6;">
                   Market snapshot:
                  </p>
                  <ul style="margin-top: 0; margin-bottom: 0; padding-left: 22px; color: #333333;">
                   <li>
                    S&amp;P 500
                    <span style="color: #008000;">
                     ▲ 0.39%
                    </span>
                   </li>
                   <li>
                    Dow Jones
                    <span style="color: #008000;">
                     ▲ 0.6%
                    </span>
                   </li>
                   <li>
                    NASDAQ
                    <span style="color: #008000;">
                     ▲ 0.39%
                    </span>
                   </li>
                  </ul>
                 </div>
                </div>
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                      <a data-hs-link-id="0" data-hs-link-id-v2="iVuEMag3" rel="noopener" style="text-decoration:none; font-weight:bold; color:#000000" target="_blank">
                       Walmart Just Issued a Worse-Than-Expected Outlook — Here’s What It Says About the Economy
                      </a>
                     </span>
                    </span>
                   </span>
                  </span>
                 </h2>
                </div>
               </div>
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                         <img height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fassets.entrepreneur.com%252Fstatic%252F20231109054134-Leadership4x.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZhc3NldHMuZW50ciIsInRpbWUiOjE3Nzk3OTMxNzAuODY4NzMyNX0:1wRpVS:yfbbnRkWg04R2S0INUSX7pMlG0TQuBQOU9vamLZb_ew" style="outline:none; text-decoration:none; border:none; display:inline-block; width:20px; height:auto; vertical-align:text-bottom" width="20"/>
                         Leadership
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                          Most Leaders Misunderstand Authenticity — and It’s Costing Them Credibility With Key Stakeholders
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                         Authenticity in leadership isn’t about self-expression but disciplined consistency.
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                           $7 Million This Year
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                 <div data-message-author-role="assistant" data-message-id="a79120a5-797c-45ea-b495-d95a831a8588" data-message-model-slug="gpt-4o" style="line-height:150%">
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                   </span>
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                    <span style="font-weight: bold;">
                     Zechariah Thomas, 23,
                    </span>
                    grew up playing hockey in the Ontario, Canada city of Oshawa, where the sport reigns supreme. As a result, the former minor-league pro had firsthand experience with a common problem on the ice. Players tend to break their hockey sticks 12 to 15 times a season, Thomas says — and replacements typically cost $400 to $500 each.
                   </p>
                   <p style="line-height:150%">
                   </p>
                   <p style="line-height:150%">
                    “ Those costs [are] absolutely absurd,” Thomas tells Entrepreneur. “Then, going even deeper, hockey team fees average around $10,000 to $20,000 per year. That’s without traveling. So hockey’s dealing with this big problem, where it’s almost a sport that’s dying in a sense, just based on the cost of the goods.”
                   </p>
                   <p style="line-height:150%">
                   </p>
                   <p style="line-height:150%">
                    Thomas set out to solve that problem. In 2022, at 19 years old, he founded Swift Hockey, selling pro-level, carbon-fiber hockey sticks at a more affordable price point — about $200.
                   </p>
                   <p style="line-height:150%">
                   </p>
                   <p style="line-height:150%">
                    <span style="font-weight: bold;">
                     Starting a business to solve a problem in sports:
                    </span>
                    The young entrepreneur bootstrapped Swift Hockey. During the pandemic, with his schedule cleared of hockey commitments, Thomas experimented with dropshipping and started several online businesses. Selling one of the ecommerce startups gave him the capital to get his next venture off the ground.
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                   Quick Hits
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