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What AI does with bad data
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Plus: Big Tech's push for greener data centers.
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Thursday, May 28, 2026
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Companies spent a decade hoarding data. AI is exposing how broken it is
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One of the world's largest PC manufacturers spent seven
years collecting telemetry data from its devices. When Sachin Dharmapurikar's team at The Modern Data Company finally examined it, they discovered that two of the 70 fields had been recorded incorrectly the entire time. No one had checked. The data just sat there, accumulating volume and cost but not value.
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Companies across America stockpiled data in the cloud, betting that more information would eventually yield better decisions. Then ChatGPT arrived, and executives assumed they could feed all that stored data into a
large language model and watch insights appear. Dharmapurikar calls this the "ChatGPT curse."
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The results have been bad. Nearly 90% of organizations now use AI in at least one business function, according to McKinsey's 2025 Global AI Survey, but only 39% report any enterprise-level EBIT impact. A RAND Corporation study found that more than 80% of AI projects fail, roughly twice the failure rate of IT projects that do not involve AI.
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Dharmapurikar identifies four prerequisites that enterprises
routinely skip: Data quality at scale, lineage traceability, governance, and semantic metadata. Each one is a distinct failure point.
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Add years to your life from your wrist? With the Hume Band 2.0, it’s possible.
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Most wearables count your steps. The Hume Band 2.0 tracks the stuff that actually shapes how long and how well you live, like heart rate variability, recovery, sleep stages, and blood pressure trends, 24/7.
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Here's the wild part: Hume members gained an average of 6.8 years of extra lifespan from healthier habits. The Band shows you which daily choices are buying you time and which ones are quietly costing it, so you can adjust before it matters.
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Up to 14 days of battery, no subscription to see your
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Has an AI initiative at your company ever flopped?
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Yes. We've burned time and money
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<td align="center" bgcolor="#105C8E" style="text-align:center;vertical-align:middle;-webkit-border-radius:6px;-moz-border-radius:6px;border-radius:6px;font-size:16px;font-family:Arial,Helvetica,sans-serif" valign="middle">
<table bgcolor="#105C8E" cellpadding="0" cellspacing="0" style="-webkit-border-radius: 6px; -moz-border-radius: 6px; border-radius: 6px; " width="100%">
<tbody>
<tr>
<td align="center" bgcolor="#105C8E" style="text-align:center;-webkit-border-radius:6px;-moz-border-radius:6px;border-radius:6px;font-size:16px;font-family:Arial,Helvetica,sans-serif">
<!--[if
!mso]><!-->
<a style="-webkit-border-radius: 6px; -moz-border-radius: 6px; border-radius: 6px; color: #FFFFFF; text-decoration: none; font-family: Arial; font-size: 16px; border: none; display: block; ">
No. AI has delivered real value for us
</a>
<!--<![endif]-->
<!--[if mso]><a href="https://www.ne16.com/t/10786796/222404108/9868382/1/1009235/?abb9e380=NGYzZmQyODYtMmZhOS00YzdjLWFkYzktMzQyOGNhZmI3ZDBl&f5d63f87=REIlMjAwNS0yOCUyMCUyOFVTJTI5&x=4b6942c1"
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</td>
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</tbody>
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</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
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</td>
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</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" style="margin: 0 auto;" width="100%">
<tbody>
<tr>
<td align="center" bgcolor="#105C8E" style="text-align:center;-webkit-border-radius:6px;-moz-border-radius:6px;border-radius:6px;font-size:16px;font-family:Arial,Helvetica,sans-serif">
<table align="center" border="0" cellpadding="0" cellspacing="0" style="border:none; border-spacing: 0; border-collapse: collapse; mso-table-lspace:0; mso-table-rspace:0; mso-margin-top-alt:0px; mso-margin-bottom-alt:0px; mso-padding-alt: 0px 0px 0px 0px;" width="100%">
<tbody>
<tr>
<td height="40" style="vertical-align:middle;text-align:center;font-size:16px;font-family:Arial,Helvetica,sans-serif" valign="middle">
<a style="-webkit-border-radius: 6px; -moz-border-radius: 6px; border-radius: 6px; color: #FFFFFF; text-decoration: none; font-family: Arial; font-size: 16px; border: 1px solid
#105C8E; display: block; " target="_blank">
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<tbody>
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<td align="center" bgcolor="#105C8E" style="text-align:center;vertical-align:middle;-webkit-border-radius:6px;-moz-border-radius:6px;border-radius:6px;font-size:16px;font-family:Arial,Helvetica,sans-serif" valign="middle">
<table bgcolor="#105C8E" cellpadding="0" cellspacing="0" style="-webkit-border-radius: 6px; -moz-border-radius: 6px; border-radius: 6px; " width="100%">
<tbody>
<tr>
<td align="center" bgcolor="#105C8E" style="text-align:center;-webkit-border-radius:6px;-moz-border-radius:6px;border-radius:6px;font-size:16px;font-family:Arial,Helvetica,sans-serif">
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It's too early to tell. We're in pilot mode
</a>
<!--<![endif]-->
<!--[if mso]><a href="https://www.ne16.com/t/10786796/222404108/9868383/1/1009235/?abb9e380=NGYzZmQyODYtMmZhOS00YzdjLWFkYzktMzQyOGNhZmI3ZDBl&f5d63f87=REIlMjAwNS0yOCUyMCUyOFVTJTI5&x=3655ef82"
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</td>
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</td>
</tr>
</tbody>
</table>
</td>
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</tbody>
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</td>
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</tbody>
</table>
</div>
</div>
</td>
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<td class="td100" colspan="6" height="24" style="width:100%;height:24px;font-size:1px;vertical-align:top;font-family:Arial,Helvetica,sans-serif">
<!--[if
mso]><img src="//editor.ne16.com/spacer.gif" style="mso-hide:all;border:0;"><![endif]-->
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<td class="editor-cell-text td100" colspan="6" style="padding:10px;width:100%;vertical-align:top;font-family:Arial,Helvetica,sans-serif;font-size:15px">
<h1 style="mso-line-height-rule:exactly;Margin:0;font-family:Arial;font-size:24px;font-weight:bold">
<span style="font-family:Arial;font-size:24px">
Here's what you need to know
</span>
</h1>
</td>
</tr>
<tr>
<td class="snippet td100" colspan="6" style="width:100%;position:static;vertical-align:top;font-family:Arial,Helvetica,sans-serif;font-size:15px">
<table border="0" cellpadding="0" cellspacing="0" class="dragndrop" data-rss-posts="undefined" height="100%" style="table-layout:fixed" width="100%">
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<tr class="trpad10" style="background-color:#EFEFEF">
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<a aria-label="Samuel Boivin / NurPhoto via Getty Images" style="color:#105C8E" target="_blank" title="Samuel Boivin / NurPhoto via Getty Images">
<img alt="Samuel Boivin / NurPhoto via Getty Images" class="img100" data-linktype="Normal" data-target="_blank" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fqz.com%252Fcdn-cgi%252Fimage%252Fwidth%253D640%252Cheight%253D360%252Cfit%253Dcover%252Cquality%253D85%252Cformat%253Dauto%252Fhttps%253A%252F%252Fassets.qz.com%252Fmedia%252FGettyImages-2274012820-1400x931.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZxei5jb20lMkZjZCIsInRpbWUiOjE3Nzk5NjI5MDcuMjUwNDQ3M30:1wSXf9:OALf2pqfK20XiG9VoeJi5rqPqWp3h7URoldPELMGvSI" style="width:200px;max-height:338px;vertical-align:middle;border:0" width="200"/>
</a>
</td>
<td class="editor-cell-text td100" colspan="4" style="background-color:#EFEFEF;padding:10px;font-size:15px;font-family:Arial,Helvetica,sans-serif;width:66.6667%;vertical-align:top">
<div>
<strong style="color: var(--blue-cta-default); line-height: 1.4">
<a data-linktext="Nvidia commits $150 billion a year to Taiwan operations." data-linktype="Normal" style="color:#105C8E" target="_blank">
Nvidia commits $150 billion a year to Taiwan operations.
</a>
</strong>
<span style="line-height: 1.4">
The chip giant will also break ground on a new Taipei campus set to house 4,000 employees by 2030. The move cements Nvidia's ties to the region where its
chips and AI servers are built. "Taiwan is booming," CEO Jensen Huang said.
</span>
</div>
</td>
</tr>
<tr style="background-color:#EFEFEF">
<td class="td100" colspan="6" height="24" style="background-color:#EFEFEF;width:100%;height:24px;font-size:1px;vertical-align:top;font-family:Arial,Helvetica,sans-serif">
<!--[if mso]><img src="//editor.ne16.com/spacer.gif" style="mso-hide:all;border:0;"><![endif]-->
</td>
</tr>
<tr class="trpad10" style="background-color:#EFEFEF">
<td align="left" class="editor-cell-image td100" colspan="2" style="background-color:#EFEFEF;background-repeat:no-repeat;background-size:auto;vertical-align:middle;width:33.3333%;text-align:left;font-family:Arial,Helvetica,sans-serif;font-size:15px">
<a aria-label="Morteza
Nikoubazl / Getty Images" style="color:#105C8E" target="_blank" title="Morteza Nikoubazl / Getty Images">
<img alt="Morteza Nikoubazl / Getty Images" class="img100" data-linktype="Normal" data-target="_blank" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fqz.com%252Fcdn-cgi%252Fimage%252Fwidth%253D640%252Cheight%253D360%252Cfit%253Dcover%252Cquality%253D85%252Cformat%253Dauto%252Fhttps%253A%252F%252Fassets.qz.com%252Fmedia%252FGettyImages-2150291455.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZxei5jb20lMkZjZCIsInRpbWUiOjE3Nzk5NjI5MDcuMjUwNjM0N30:1wSXf9:qj8b6a3yfzc1Kl6b3tY8BOEfMJFqDy7UFFuPLn2gG0k" style="width:200px;max-height:338px;vertical-align:middle;border:0" width="200"/>
</a>
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<div>
<strong style="color: var(--blue-cta-default); line-height: 1.4">
<a data-linktext="Oil prices swing wildly amid
U.S.-Iran deal uncertainty." data-linktype="Normal" style="color:#105C8E" target="_blank">
Oil prices swing wildly amid U.S.-Iran deal uncertainty.
</a>
</strong>
<span style="line-height: 1.4">
A UBS analyst says the reported peace framework shows no clear progress and that a deal isn't imminent. Oil flows through the Strait of Hormuz remain restricted, and global inventories are still under pressure.
</span>
</div>
</td>
</tr>
<tr style="background-color:#EFEFEF">
<td class="td100" colspan="6" height="24" style="background-color:#EFEFEF;width:100%;height:24px;font-size:1px;vertical-align:top;font-family:Arial,Helvetica,sans-serif">
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<tr class="trpad10" style="background-color:#EFEFEF">
<td align="left" class="editor-cell-image td100" colspan="2" style="background-color:#EFEFEF;background-repeat:no-repeat;background-size:auto;vertical-align:middle;width:33.3333%;text-align:left;font-family:Arial,Helvetica,sans-serif;font-size:15px">
<a aria-label="Bill Clark / Getty Images" style="color:#105C8E" target="_blank" title="Bill Clark / Getty Images">
<img alt="Bill Clark / Getty Images" class="img100" data-linktype="Normal" data-target="_blank" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fqz.com%252Fcdn-cgi%252Fimage%252Fwidth%253D640%252Cheight%253D360%252Cfit%253Dcover%252Cquality%253D85%252Cformat%253Dauto%252Fhttps%253A%252F%252Fassets.qz.com%252Fmedia%252FGettyImages-2203008701.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZxei5jb20lMkZjZCIsInRpbWUiOjE3Nzk5NjI5MDcuMjUwODg5fQ:1wSXf9:yeHCrthS9TvNcoRJMLMXnebE8ritiPZ61Z8LH3GMtW4" style="width:200px;max-height:338px;vertical-align:middle;border:0" width="200"/>
</a>
</td>
<td class="editor-cell-text td100" colspan="4" style="background-color:#EFEFEF;padding:10px;font-size:15px;font-family:Arial,Helvetica,sans-serif;width:66.6667%;vertical-align:top">
<div>
<strong style="color: var(--blue-cta-default); line-height: 1.4">
<a data-linktext="U.S. unlocks Cold War plutonium stockpiles for nuclear energy." data-linktype="Normal" style="color:#105C8E" target="_blank">
U.S. unlocks Cold War plutonium stockpiles for nuclear energy.
</a>
</strong>
<span style="line-height: 1.4">
The DOE reportedly tapped five firms to convert roughly 20 metric tons of weapons-grade material into fuel for advanced reactors, which
require denser energy sources than conventional plants to meet surging electricity demand.
<span class="ql-cursor">
</span>
</span>
</div>
</td>
</tr>
<tr style="background-color:#EFEFEF">
<td class="td100" colspan="6" height="24" style="background-color:#EFEFEF;width:100%;height:24px;font-size:1px;vertical-align:top;font-family:Arial,Helvetica,sans-serif">
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</tr>
<tr class="trpad10" style="background-color:#EFEFEF">
<td align="left" class="editor-cell-image td100" colspan="2" style="background-color:#EFEFEF;background-repeat:no-repeat;background-size:auto;vertical-align:middle;width:33.3333%;text-align:left;font-family:Arial,Helvetica,sans-serif;font-size:15px">
<a aria-label="Jung
Yeon-je / Getty Images" style="color:#105C8E" target="_blank" title="Jung Yeon-je / Getty Images">
<img alt="Jung Yeon-je / Getty Images" class="img100" data-linktype="Normal" data-target="_blank" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fqz.com%252Fcdn-cgi%252Fimage%252Fwidth%253D640%252Cheight%253D360%252Cfit%253Dcover%252Cquality%253D85%252Cformat%253Dauto%252Fhttps%253A%252F%252Fassets.qz.com%252Fmedia%252FGettyImages-2269591869.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZxei5jb20lMkZjZCIsInRpbWUiOjE3Nzk5NjI5MDcuMjUxMDcwM30:1wSXf9:Xegqsw_u33O0xSvIRizvxkuLQstz6eCExslLyHvy3W4" style="width:200px;max-height:338px;vertical-align:middle;border:0" width="200"/>
</a>
</td>
<td class="editor-cell-text td100" colspan="4" style="background-color:#EFEFEF;padding:10px;font-size:15px;font-family:Arial,Helvetica,sans-serif;width:66.6667%;vertical-align:top">
<div>
<strong style="line-height:1.4;color:#105C8E">
<a data-linktext="Samsung chip workers vote to end a
five-month pay dispute." data-linktype="Normal" style="color:#105C8E" target="_blank">
Samsung chip workers vote to end a five-month pay dispute.
</a>
</strong>
<span style="line-height: 1.4">
Workers at the world's largest memory chip maker approved a profit-linked bonus deal, ending a standoff that threatened chip supplies and rattled a company responsible for about a quarter of South Korea's exports.
</span>
</div>
</td>
</tr>
<tr style="background-color:#EFEFEF">
<td class="td100" colspan="6" height="24" style="background-color:#EFEFEF;width:100%;height:24px;font-size:1px;vertical-align:top;font-family:Arial,Helvetica,sans-serif">
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</td>
</tr>
<tr class="trpad10" style="background-color:#EFEFEF">
<td align="left" class="editor-cell-image td100" colspan="2" style="background-color:#EFEFEF;background-repeat:no-repeat;background-size:auto;vertical-align:middle;width:33.3333%;text-align:left;font-family:Arial,Helvetica,sans-serif;font-size:15px">
<a aria-label="John van Hasselt / Corbis via Getty Images" style="color:#105C8E" target="_blank" title="John van Hasselt / Corbis via Getty Images">
<img alt="John van Hasselt / Corbis via Getty Images" class="img100" data-linktype="Normal" data-target="_blank" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fqz.com%252Fcdn-cgi%252Fimage%252Fwidth%253D640%252Cheight%253D360%252Cfit%253Dcover%252Cquality%253D85%252Cformat%253Dauto%252Fhttps%253A%252F%252Fassets.qz.com%252Fmedia%252FGettyImages-542632458.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZxei5jb20lMkZjZCIsInRpbWUiOjE3Nzk5NjI5MDcuMjUxMjZ9:1wSXf9:bDcWHN3hbiqppIH9b5eOR5sCSoOE__SJ9btWNlArrdo" style="width:200px;max-height:338px;vertical-align:middle;border:0" width="200"/>
</a>
</td>
<td class="editor-cell-text td100" colspan="4" style="background-color:#EFEFEF;padding:10px;font-size:15px;font-family:Arial,Helvetica,sans-serif;width:66.6667%;vertical-align:top">
<div>
<strong style="color: var(--blue-cta-default); line-height: 1.4">
<a data-linktext="Boeing clears a review to lift 737 Max output to 47 a month." data-linktype="Normal" style="color:#105C8E" target="_blank">
Boeing clears a review to lift 737 Max output to 47 a month.
</a>
</strong>
<span style="line-height: 1.4">
CEO Kelly Ortberg says the company passed a key FAA review and expects to reach the new production rate within
months. Regulators had capped Boeing's monthly output at 38 jets following a 2024 safety incident.
</span>
</div>
</td>
</tr>
<tr style="background-color:#EFEFEF">
<td class="td100" colspan="6" height="24" style="background-color:#EFEFEF;width:100%;height:24px;font-size:1px;vertical-align:top;font-family:Arial,Helvetica,sans-serif">
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</tbody>
</table>
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<tr>
<td class="td100" colspan="6" height="24" style="width:100%;height:24px;font-size:1px;vertical-align:top;font-family:Arial,Helvetica,sans-serif">
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<td class="editor-cell-text td100" colspan="6" style="padding:10px;width:100%;vertical-align:top;font-family:Arial,Helvetica,sans-serif;font-size:15px">
<h1 style="mso-line-height-rule:exactly;Margin:0;font-family:Arial;font-size:24px;font-weight:bold">
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Stories, insights and what's working right now from Adam Wagner - an investor and advisor to Grüns, owner of Raindrop (the agency behind Dr. Squatch) and operator of
VitaWild.
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<div>
<strong style="color: var(--blue-cta-default)">
<a data-linktext="Subscribe To Adam Wagner's Newsletter" data-linktype="Normal" style="color:#105C8E" target="_blank">
Subscribe To Adam Wagner's Newsletter
</a>
</strong>
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<td class="td100" colspan="6" height="24" style="width:100%;height:24px;font-size:1px;vertical-align:top;font-family:Arial,Helvetica,sans-serif">
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<a data-linktext="Sign up with Acorns, and get a $20 bonus" data-linktype="Normal" style="color:var(=-blue-cta-default)" target="_blank">
Sign up with Acorns, and get a $20 bonus
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<a data-linktext="Expert language tutoring from Rosetta Stone" data-linktype="Normal" style="color:var(=-blue-cta-default)" target="_blank">
Expert language tutoring from Rosetta
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Free AI photo enhancer from PicWish
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Find your new favorite wine with Wine Express
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2 months ago - hi@e.qz.com
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