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   Your campaign is losing momentum, and it just launched
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   Why are donors not responding? ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­
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                 <h1 align="center" style="margin:0; text-align:center; line-height:200%; font-size:25px">
                  Campaigns are coming to a halt right after launch
                 </h1>
                 <p align="center" style="text-align:center; line-height:200%">
                  So your launch went well, and the first few days looked promising.
                  <br/>
                  Then it got really quiet. Sound familiar?
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  Teams pour everything into launch week,
                  <br/>
                  and when the energy settles, it feels like something broke.
                  <br/>
                  This is surprisingly where most campaigns actually begin.
                 </p>
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                 <h2 align="center" style="margin:0; font-size:22px; text-align:center; line-height:200%">
                  What is the real problem here?
                 </h2>
                 <p align="center" style="text-align:center; line-height:200%">
                  <span style="font-weight: bold; color: #625ee9;">
                   42% of crowdfunding funds
                  </span>
                  come in during the first and last three days of a campaign.
                  <br/>
                  That can leave the
                  <span style="font-weight: bold; color: #625ee9;">
                   middle of the campaign
                  </span>
                  underplanned.
                  <br/>
                  Most teams treat the middle like a waiting room.
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  The ones who raise more treat it like
                  <span style="font-weight: bold; color: #625ee9;">
                   a second launch
                  </span>
                  .
                  <br/>
                  Research across campaigns found the same U-shape:
                  <br/>
                  <span style="font-weight: bold; color: #625ee9;">
                   Strong open, flat middle, surge at close.
                  </span>
                  <br/>
                  The flat middle is a planning gap.
                 </p>
                </div>
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                 <h2 align="center" style="margin:0; line-height:175%; font-size:22px; text-align:center">
                  <span style="color: #cdf378;">
                   The stall may be a communication gap.
                  </span>
                 </h2>
                 <p align="center" style="text-align:center; line-height:250%">
                  <span style="color: #ffffff;">
                   The drop is about attention.
                  </span>
                 </p>
                 <p align="center" style="text-align:center; line-height:250%">
                  <span style="color: #ffffff;">
                   Donors who saw your launch have moved on within days.
                   <br/>
                   They haven't forgotten. They just need a new reason to act.
                   <br/>
                   Common reasons momentum fades mid-campaign:
                   <br/>
                  </span>
                 </p>
                 <p align="left" style="text-align:left; padding-left:120px; line-height:175%">
                  <span style="color: #ffffff; font-size: 14px;">
                   👉 No new content after the launch post
                  </span>
                  <br/>
                  <span style="color: #ffffff; font-size: 14px;">
                   👉 Same message repeated across every channel
                  </span>
                  <br/>
                  <span style="color: #ffffff; font-size: 14px;">
                   👉 No visible progress update for donors to react to
                   <br/>
                  </span>
                 </p>
                 <p align="left" style="text-align:left; padding-left:120px; line-height:175%">
                  <span style="color: #ffffff; font-size: 14px;">
                   👉 Team energy shifted internally to other priorities
                   <br/>
                  </span>
                 </p>
                 <p align="left" style="text-align:left; padding-left:120px; line-height:175%">
                  <span style="color: #ffffff;">
                   <span style="font-size: 14px;">
                    <span style="color: #ffffff; font-size: 14px;">
                     👉
                    </span>
                    No ask directed at warm contacts
                   </span>
                   <br/>
                  </span>
                 </p>
                 <p align="left" style="text-align:left; padding-left:120px; line-height:175%">
                 </p>
                 <p align="center" style="text-align:center; line-height:250%">
                  <span style="color: #ffffff;">
                   Any one of these can stall a campaign that started strong.
                  </span>
                 </p>
                </div>
               </div>
              </td>
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            </tbody>
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         <div bgcolor="#CDF378" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#CDF378">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#CDF378">
      <tr style="background-color:#CDF378;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:600px;">
<![endif]-->
          <!--[if gte mso 9]>
  <table role="presentation" width="600" cellpadding="0" cellspacing="0" style="width:600px">
<![endif]-->
          <div class="hse-column hse-size-12" id="column_1779972474738_0">
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:10px 20px 1px 28px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_177997247473812" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_177997247473812_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 align="center" style="margin:0; font-size:22px; text-align:center; line-height:200%">
                  Use the middle as a second launch
                 </h2>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_1773055787379" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#CDF378" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#CDF378">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#CDF378">
      <tr style="background-color:#CDF378;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="middle" style="width:600px;">
<![endif]-->
          <!--[if gte mso 9]>
  <table role="presentation" width="600" cellpadding="0" cellspacing="0" style="width:600px">
<![endif]-->
          <div class="hse-column hse-size-12" id="column_1773055787379_0" style="vertical-align: middle;">
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:10px 20px 0px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17799708886495" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17799708886495_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <p align="center" style="text-align:center; line-height:200%">
                  No restart needed, really.
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  You need a new moment to point to, though.
                  <br/>
                  <span style="font-weight: bold; font-size: 16px;">
                   Give people something to react to, instead of a link to click.
                  </span>
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_1777051754753" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#CDF378" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#CDF378">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#CDF378">
      <tr style="background-color:#CDF378;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:600px;">
<![endif]-->
          <!--[if gte mso 9]>
  <table role="presentation" width="600" cellpadding="0" cellspacing="0" style="width:600px">
<![endif]-->
          <div class="hse-column hse-size-12" id="column_1777051754753_0">
           <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17708175534966" style="color: inherit; font-size: inherit; line-height: inherit;">
            <table cellpadding="0" cellspacing="0" class="hse-image-wrapper" role="presentation" width="100%">
             <tbody>
              <tr>
               <td align="center" style="font-family:Lato, Tahoma, sans-serif; color:#272756; word-break:break-word; text-align:center; padding:20px 0px 21px; font-size:0px" valign="top">
                <a data-hs-link-id="0" data-hs-link-id-v2="3J0AEh/r" style="color:#00a4bd" target="_blank">
                 <img align="middle" alt="newsletter image RU checklist-1" class="stretch-on-mobile" src="https://inboxflows.com/_/image/https%253A%252F%252Fconnect.rallyup.com%252Fhs-fs%252Fhubfs%252Fnewsletter%2520image%2520RU%2520checklist-1.png%253Fwidth%253D960%2526upscale%253Dtrue%2526name%253Dnewsletter%2520image%2520RU%2520checklist-1.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjb25uZWN0LnJhbCIsInRpbWUiOjE3ODAxNTI1MDEuNjU1NjE0Nn0:1wTKz7:ruufL6-W_lhaFLD2PrXJZkiuVBWo1fKL10EvnCzOx60" style="outline:none; text-decoration:none; border:none; max-width:100%; font-size:16px; border-radius:6%" width="480"/>
                </a>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:0px 20px 14px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17799709489286" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17799709489286_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <p align="center" style="text-align:center; line-height:200%">
                  These need a simple signal.
                  <br/>
                  Something that says this campaign is still moving.
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_1780112366367" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#FFFFFF" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#FFFFFF">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#FFFFFF">
      <tr style="background-color:#FFFFFF;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:600px;">
<![endif]-->
          <!--[if gte mso 9]>
  <table role="presentation" width="600" cellpadding="0" cellspacing="0" style="width:600px">
<![endif]-->
          <div class="hse-column hse-size-12" id="column_1780112366367_0">
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:10px 20px 1px 28px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17801123338082" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17801123338082_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 align="center" style="margin:0; line-height:175%; font-size:22px; text-align:center">
                  It’s time to answer these 4 questions honestly
                 </h2>
                 <p align="center" style="line-height:175%; text-align:center">
                  If your campaign is live, run through this quickly:
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_1773056358900" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#FFFFFF" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#FFFFFF">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#FFFFFF">
      <tr style="background-color:#FFFFFF;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:600px;">
<![endif]-->
          <!--[if gte mso 9]>
  <table role="presentation" width="600" cellpadding="0" cellspacing="0" style="width:600px">
<![endif]-->
          <div class="hse-column hse-size-12" id="column_1773056358900_0">
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:14px 20px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17776443802123" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17776443802123_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <p align="left" style="line-height:200%; text-align:left; padding-left:80px">
                  <span style="font-size: 14px; font-weight: normal;">
                   1. When did you last post an update to your campaign page?
                  </span>
                  <br/>
                  <span style="font-size: 14px; font-weight: normal;">
                   2. Have you sent anything to donors who gave in week one?
                  </span>
                  <br/>
                  <span style="font-size: 14px; font-weight: normal;">
                   3. Is there a milestone your audience can visibly rally behind?
                  </span>
                  <br/>
                  <span style="font-size: 14px; font-weight: normal;">
                   4. Does your outreach say something new, or repeat the launch?
                  </span>
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_1777644878617" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#FFFFFF" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#FFFFFF">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#FFFFFF">
      <tr style="background-color:#FFFFFF;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:600px;">
<![endif]-->
          <!--[if gte mso 9]>
  <table role="presentation" width="600" cellpadding="0" cellspacing="0" style="width:600px">
<![endif]-->
          <div class="hse-column hse-size-12" id="column_1777644878617_0">
           <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17801123215481" style="color: inherit; font-size: inherit; line-height: inherit;">
            <table cellpadding="0" cellspacing="0" class="hse-image-wrapper" role="presentation" width="100%">
             <tbody>
              <tr>
               <td align="center" class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; color:#272756; word-break:break-word; text-align:center; padding:10px 20px 0px; font-size:0px" valign="top">
                <img align="middle" alt="Fundraising Specialist RallyUp" src="https://inboxflows.com/_/image/https%253A%252F%252Fconnect.rallyup.com%252Fhs-fs%252Fhubfs%252FFundraising%2520Specialist%2520RallyUp.webp%253Fwidth%253D1100%2526upscale%253Dtrue%2526name%253DFundraising%2520Specialist%2520RallyUp.webp/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjb25uZWN0LnJhbCIsInRpbWUiOjE3ODAxNTI1MDEuNjU1NzMwMn0:1wTKz7:v-vY0sgxCqD0WWtEsUXLiRuUl2faS-7JZBUHdeXyHV0" style="outline:none; text-decoration:none; max-width:100%; font-size:16px" width="550"/>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17776448786177" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17776448786177_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <p align="center" style="line-height:175%; text-align:center">
                  If more than one of those answers is uncomfortable, start there.
                  <br/>
                  <span style="font-size: 16px;">
                   <span style="background-color: #ffffff; font-weight: bold;">
                    Pick one
                   </span>
                   .
                   <span style="font-weight: bold;">
                    Do it today
                   </span>
                   .
                  </span>
                  <br/>
                  The gap between quiet and active is usually smaller than it looks.
                 </p>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_1777644911906" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#FFFFFF" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#FFFFFF">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#FFFFFF">
      <tr style="background-color:#FFFFFF;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:600px;">
<![endif]-->
          <!--[if gte mso 9]>
  <table role="presentation" width="600" cellpadding="0" cellspacing="0" style="width:600px">
<![endif]-->
          <div class="hse-column hse-size-12" id="column_1777644911906_0">
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:10px 20px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17776450430438" style="color: inherit; font-size: inherit; line-height: inherit;">
                <table border="0" cellpadding="0" cellspacing="0" role="none" style="vertical-align:top" width="100%">
                 <tbody>
                  <tr>
                   <td align="center" style="font-family:Lato, Tahoma, sans-serif; color:#272756; font-size:0; word-break:break-word">
                    <p style="font-size:1px;border-top:1px solid #272756;width:80%;margin:0 auto;">
                    </p>
                    <!--[if mso]>
        <table role="none" align="center" border="0" cellpadding="0" cellspacing="0" style="font-size:1px;border-top:1px solid #272756;width:448px;">
          <tr>
            <td style="height:0;line-height:0">&nbsp;</td>
          </tr>
        </table>
      <![endif]-->
                   </td>
                  </tr>
                 </tbody>
                </table>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:10px 20px 4px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17776450669469" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17776450669469_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <h2 align="center" style="margin:0; line-height:175%; font-size:22px; text-align:center">
                  Resources that can help
                 </h2>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
           </table>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
        </div>
        <div class="hse-section" id="section_1773056469780" style="padding-left:10px; padding-right:10px">
         <div bgcolor="#FFFFFF" class="hse-column-container" style="min-width:280px; max-width:600px; margin:0 auto; background-color:#FFFFFF">
          <!--[if (mso)|(IE)]>
      <table align="center" style="width:600px;" cellpadding="0" cellspacing="0" role="presentation" width="600" bgcolor="#FFFFFF">
      <tr style="background-color:#FFFFFF;">
    <![endif]-->
          <!--[if (mso)|(IE)]>
  <td valign="top" style="width:300px;">
<![endif]-->
          <!--[if gte mso 9]>
  <table role="presentation" width="300" cellpadding="0" cellspacing="0" style="width:300px">
<![endif]-->
          <div class="hse-column hse-size-6" id="column_1773056694270_0">
           <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_177305670802721" style="color: inherit; font-size: inherit; line-height: inherit;">
            <table cellpadding="0" cellspacing="0" class="hse-image-wrapper" role="presentation" width="100%">
             <tbody>
              <tr>
               <td align="center" class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; color:#272756; word-break:break-word; text-align:center; padding:9px 5px 10px 20px; font-size:0px" valign="top">
                <a data-hs-link-id="0" data-hs-link-id-v2="gFTarX8H" style="color:#00a4bd" target="_blank">
                 <img align="middle" alt="Main-image-2" src="https://inboxflows.com/_/image/https%253A%252F%252Fconnect.rallyup.com%252Fhs-fs%252Fhubfs%252FMain-image-2.png%253Fwidth%253D550%2526upscale%253Dtrue%2526name%253DMain-image-2.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjb25uZWN0LnJhbCIsInRpbWUiOjE3ODAxNTI1MDEuNjU1ODM5NH0:1wTKz7:N0HOYZIagVv3Wk1sDLrErwqYRSryFYGWidnJCh7WbfI" style="outline:none; text-decoration:none; border:none; max-width:100%; font-size:16px; border-radius:5%" width="275"/>
                </a>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
            <tbody>
             <tr>
              <td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; padding:10px 20px 10px 29px">
               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_177305683991625" style="color: inherit; font-size: inherit; line-height: inherit;">
                <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-collapse:separate!important">
                 <tbody>
                  <tr>
                   <td align="center" bgcolor="#625EE9" style="font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#272756; word-break:break-word; border-radius:25px; cursor:auto; background-color:#625EE9; mso-padding-alt:12px 12px" valign="middle">
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                      The complete guide to nonprofit marketing
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                      What is the donor retention rate? How to calculate
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                 <h2 align="center" style="margin:0; font-size:22px; text-align:center; line-height:200%">
                  <span style="color: #272756;">
                   Create a campaign that runs well throughout
                  </span>
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                  <span style="color: #272756;">
                   RallyUp lets you post updates directly to your campaign page!
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                  <br/>
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                   Donors and participants who opted in get notified.
                  </span>
                  <br/>
                  <span style="color: #272756;">
                   They can see progress, react to updates and share the campaign.
                  </span>
                  <br/>
                  <span style="color: #272756;">
                   It keeps the campaign visible without you having to rebuild from scratch.
                  </span>
                  <br/>
                  <span style="color: #272756;">
                   Peer-to-peer also works well here.
                  </span>
                 </p>
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                  </span>
                 </p>
                 <p align="center" style="text-align:center; line-height:200%">
                  <span style="color: #272756;">
                   Let your existing donors bring in their own networks mid-run as well.
                  </span>
                 </p>
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                      Keep your campaign moving with RallyUp →
                     </strong>
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                 <h2 align="center" style="margin:0; line-height:175%; font-size:22px; text-align:center">
                  <span style="color: #ffffff;">
                   A few thoughts from our CEO
                  </span>
                 </h2>
                 <p align="center" style="line-height:200%; text-align:center">
                 </p>
                 <p align="center" style="line-height:200%; text-align:center">
                  <span style="color: #ffffff;">
                   The quiet after launch is a real bottleneck.
                  </span>
                 </p>
                 <p align="center" style="line-height:200%; text-align:center">
                  <span style="color: #ffffff;">
                   I've often seen teams overlook the real reason behind it.
                  </span>
                 </p>
                 <p align="center" style="line-height:200%; text-align:center; font-weight:bold">
                  <span style="color: #cdf378;">
                   A single update or a new number to chase can get things moving again.
                  </span>
                 </p>
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                  <span style="color: #ffffff;">
                   We’ll be back next week!
                  </span>
                 </p>
                 <p align="center" style="line-height:175%; text-align:center">
                 </p>
                 <ul style="line-height:175%">
                  <li>
                   <span style="color: #ffffff;">
                    <em>
                     - Steve Bernat
                    </em>
                   </span>
                  </li>
                  <li>
                   <span style="color: #ffffff;">
                    <em>
                     CEO and Founder, RallyUp
                    </em>
                   </span>
                  </li>
                 </ul>
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                 <h2 style="margin:0; font-size:22px; line-height:125%">
                  <span style="color: #ffffff;">
                   With the right information, there’s no stopping your organization. You can go right to the top.
                  </span>
                 </h2>
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                     <strong style="color:#272756;font-weight:bold;text-decoration:none;font-style:normal;">
                      Start fundraising
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                    <p style="font-family:arial, helvetica, sans-serif;font-size:12px;font-weight:normal;text-decoration:none;font-style:normal;color:#23496d">
                     RallyUp.com, Inc., 11201 N Tatum Blvd Ste 300 85337, Phoenix, AZ 85028, United States
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